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National Football League and New Era Announce 2013 Back to Football Photo Day Contest

Contest empowers stylish NFL fans to 'Speak With Your Cap' this season and become the star of a 2013 New Era ad campaign


News provided by

New Era

Apr 19, 2013, 02:00 ET

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BUFFALO, N.Y., April 19, 2013 /PRNewswire/ -- New Era, the official on-field headwear to the National Football League, is teaming up with the NFL to bring back the Back to Football Photo Day contest. 

Thirty-two stylish and passionate fans – one per team – will be selected through a contest to participate in a professional photo shoot event in New York City in June.

The contest invites fans to submit photos of themselves that showcase how they are bringing their own style to the game and to share how they "speak with their cap". The 32 winners will be flown to New York City with a guest for a four-day VIP experience hosted by the NFL and New Era. During the photo shoot, each fan will be professionally styled in their favorite team's looks and have the chance to star in New Era's 2013 NFL ad campaign.

2013 NFL Back To Football Photo Day celebrates NFL fans and their passion for football, the teams and fashion.  

In response to outstanding and growing fan support abroad, the contest will be open to fans in the United Kingdom and Canada.  The 2013 season will mark the first time two regular-season games will be played in the UK as part of the International Series.  Meanwhile, in Canada, the Buffalo Bills continue to host annual games in Toronto.  The 2013 NFL Back to Football Photo Day Contest offers a unique opportunity for the growing fan bases in these markets. 

Fans in the United States, Canada (excluding Quebec) and the United Kingdom may enter the 2013 NFL Back To Football Photo Day Contest at www.speakwithyourcap.com or through New Era's Facebook page.

NO PURCHASE OR MOBILE DEVICE NECESSARY to Enter or Win in the 2013 NFL Back to Football Photo Day Contest. Starts 12:00:00 pm ET on 18 April 2013, ends 11:59:59 pm ET on 17 May 2013 ("Promotion Period"). Open only to legal residents of 50 U.S. & DC, Canada (excluding Quebec), and United Kingdom, 18 or older as of entry date. Void in Quebec and where prohibited. Subject to Official Rules available at www.SPEAKWITHYOURCAP.com during Promotion Period or by sending a self-addressed, stamped envelope to be received by 19 June 2013 to: 2013 NFL Back to Football Photo Day Contest RULES, P.O. Box 17009, Bridgeport, CT, 06673-7009. Canadian entrants may omit return postage. Sponsor: NFL Properties LLC.

Press Contacts:
Katherine Kulczyk, New Era
716.604.9000 X1237

Joanna Hunter, NFL
[email protected] 

SOURCE New Era

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