Natural Grocers® Expands to Rock Springs, Wyoming

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Natural Grocers by Vitamin Cottage, Inc.

Jan 02, 2026, 07:07 ET

Community Meet-and-Greet and Hiring Event Scheduled for Jan. 13–15

LAKEWOOD, Colo., Jan. 2, 2026 /PRNewswire/ -- Natural Grocers®, the nation's premier family-operated organic and natural grocery retailer, plans to open a new store in Rock Springs, Wyoming, this spring. The location, in White Mountain Mall, will mark Natural Grocers' third store in the Cowboy State. Known for its vibrant mix of shops and dining, White Mountain Mall serves as a community hub—a fitting home for Natural Grocers' commitment to quality, community and local engagement.

At a Natural Grocers® checkout, a Crew member highlights the 70th Anniversary reusable bag, celebrating a legacy since 1955. The company is expanding to Rock Springs, Wyo., and will host a Meet-and-Greet Jan. 13 and a Hiring Event Jan. 14–15 at Holiday Inn® Rock Springs.

COMMUNITY MEET-AND-GREET AND HIRING EVENT
Natural Grocers invites Rock Springs residents and surrounding communities to a special Meet-and-Greet on Jan. 13 and a two-day Hiring Event on Jan. 14–15, 2026. These events offer attendees the chance to learn about the company's history, founding principles and employment opportunities.

Both events will be held in the conference rooms at Holiday Inn® Rock Springs by IHG, located about five minutes from the new store.

COMMUNITY MEET-AND-GREET

Date/Time: Tuesday, Jan. 13, 4–6 p.m. (Presentation begins at 4 p.m., followed by a Q&A session)
Location: Conference Room – Holiday Inn Rock Springs
Address: 1675 Sunset Dr., Rock Springs, WY 82901
Register via Facebook Events, here.

HIRING EVENT

Dates: Wednesday & Thursday, Jan. 14–15
Time: 10 a.m.–4 p.m.
Location: Conference Room – Holiday Inn Rock Springs
Address: 1675 Sunset Dr., Rock Springs, WY 82901
Click here to view positions and to schedule an interview.

POSITIONS AVAILABLE

Store Manager — $79,000 annually
Assistant Store Manager — $59,000 annually
Nutritional Health Coach — $23 per hour
Receiving Manager — $18 per hour
Produce Manager — $18 per hour
Produce Assistant — $16 per hour
Grocery/Bulk Manager — $18 per hour
Grocery/Dairy/Frozen/Bulk Assistant — $16 per hour
Vitamin Manager — $18 per hour
Vitamin/Body Care Assistant — $16 per hour
Dairy/Frozen Manager — $18 per hour
Body Care Manager — $18 per hour
Head Cashier — $16 per hour
Cashier — $15 per hour

COMPANY CULTURE & BENEFITS
Just like its dedication to its customers and community, Natural Grocers has cared for its good4u^SM Crew since its founding in 1955. The company now employs more than 4,000 Crew members at 168 stores, in 21 states. As part of its Five Founding Principles, Natural Grocers supports employees by offering:

Competitive pay, plus the exclusive Natural Grocers Vitamin Bucks program, which provides Crew members an extra $1 per hour worked as in-store credit.
Birthday bonus pay equal to one day's wages, which originated from founder Margaret Isely's tradition of celebrating the birthdays of all employees by preparing lunch for them. When the company grew, her children—now executives—continued the celebration by granting each employee a full day's pay on their birthday as a thank-you.
Store discounts and credits of up to 30 percent on Natural Grocers products, helping employees save on high-quality groceries and supplements.
Comprehensive benefits for full-time employees, including medical, dental and vision insurance; flexible spending and health savings accounts; short- and long-term disability and life insurance; a 401(k) savings plan; generous paid time off; and extensive free nutrition education programs.
Premium-quality organic and natural products at Always Affordable^SM prices, including 100 percent certified organic produce, 100 percent free-range eggs and pasture-raised dairy, 100 percent non-GMO prepackaged bulk goods and humanely sourced and sustainably raised meats. Natural Grocers strives to avoid carrying products made with highly processed or problematic ingredients, including artificial and synthetic chemicals and additives.

More details about the upcoming Grand Opening celebration in Rock Springs will follow, as the date gets closer. Applicants can apply for consideration here or by texting 'GROW' to 720-573-2153.^[I] For hiring inquiries, please contact [email protected]. For media requests, please contact [email protected].

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives or sweeteners (as defined by its standards), synthetic colors or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its "Commitment to Community" and "Commitment to Crew." In fiscal year 2025, the Company invested more than $16 million in incremental compensation and discretionary payments for Crew. Headquartered in Lakewood, CO, Natural Grocers has 168 stores in 21 states. Visit naturalgrocers.com for more information and store locations.

^[i] Natural Grocers respects all individuals' privacy and will not share this information. Message and data rates may apply. See naturalgrocers.com/privacy for its Privacy Policy and naturalgrocers.com/terms for terms of use. Applicants must be 18 years of age or older.

SOURCE Natural Grocers by Vitamin Cottage, Inc.