Natural Grocers® Kicks Off Three Days of Deals, Giveaways and Colorado Pride With Its Celebrate Colorado Event

COLORADO PROUD
Natural Grocers has proudly served Coloradoans with high-quality natural and organic options at Always Affordable^SM prices since 1955. What began with co-founders Margaret and Philip Isely going door-to-door in Golden, Colorado, to share their vision of accessible, healthy living has grown into a trusted, family-operated grocery retailer with 169 stores nationwide. Despite its national presence, Natural Grocers remains deeply rooted in Colorado, where second- and third-generation Isely family members continue to lead the company from its home state.

"March 3, fondly known as '303 Day' in honor of Denver's area code, is the perfect time to celebrate our Colorado roots," said Raquel Isely, vice president of marketing for Natural Grocers. "This event is our way of thanking the communities that have supported us for nearly 70 years. We invite everyone to join the festivities, explore the best of local products and enjoy the exceptional service that has defined Natural Grocers since 1955."

CELEBRATE COLORADO: MARCH 3-5

• FREEBIES: Customers can stay stylish and sustainable with a FREE, Colorado-themed, limited-edition, reusable shopping bag and sticker (while supplies last).^[i]
• SWEEPSTAKES: Natural Grocers community members will have a chance to win one of three amazing prizes^[ii] during the three-day event, including custom skis valued at $1,495 from Meier (a Colorado-based company), an Aventon PACE 500 e-bike (a $1,599 value) or a $500 Natural Grocers Gift Card.*
• MORE FOR MEMBERS: {N}Power® members can enjoy 10% off all Colorado beers, adding a little extra savings and local flavor to their shopping experience.^[iii]

*To enter to win, customers simply fill out the sweepstakes form available at all Colorado Natural Grocers locations, March 3-5.

SHOP LOCAL & SAVE:
Natural Grocers proudly stocks an extensive inventory from over 150 Colorado brands. From February 28 – March 22, customers can save on local favorites^[iv] such as:

• 25% off Celestial Seasonings® Select Sleepytime Teas: (20 count). This beloved Boulder-based brand, established in 1969, is known for its soothing, house-blended herbal teas that have been a favorite for generations.
• 15% off WishGarden Herbs: Happy Ducts or Milk Rich w/Goat's Rue (2 oz). Founded in 1979, this woman-owned, family-run Colorado brand is dedicated to crafting the highest quality herbal extracts.
• 28% off Bonfire Burritos (10.3 oz): From a small trailer in Golden, Colorado, to a beloved brick-and-mortar location, Bonfire Burritos serves hand-crafted burritos made with care and bold flavors. Known for their house-made recipes and smoked meats, they're a true taste of local innovation.
• 25% off Natural Grocers Brand® Vitamins and Supplements:  Natural Grocers offers a comprehensive range of private-label vitamins, herbs, and precision formulas at an Always Affordable Price^SM. These products are made from the brand you trust with pure, potent ingredients and the best in Good Manufacturing Practices.

Through March 22, customers will enjoy additional discounts on select products in every department; including select Natural Grocers Brand bulk items—all non-GMO and pre-sealed in BPA- and phthalate-free bags, for maximum quality and freshness.

• Subscribe to the Free Health Hotline® Magazine to learn more about a natural approach to living with monthly sale items, recipes and educational articles.
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• For media inquiries or sample requests, please email [email protected].

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its 5 Founding Principles—including its "Commitment to Community" and "Commitment to Crew". In fiscal year 2024, the Company invested more than $15 million in incremental compensation and discretionary payments for Crew. Headquartered in the Union Square neighborhood of Lakewood, CO, Natural Grocers has 169 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations. 

^[i] Limit one bag and sticker per customer. Only valid 3/3/25-3/5/25 at participating Colorado stores, while supplies last. Quantity limited to stock on hand; no rain checks.

^[ii] NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Maximum of one entry per person. Sweepstakes begins 3/3/25 and ends 3/5/25. One winner, per prize, among participating stores.  Open only to legal residents, 18 years or older, of the following states: AZ, AR, CO, ID, IA, KS, LA, MN, MO, MT, NE, NV, NM, ND, OK, OR, SD, TX, UT, WA, and WY. Void where prohibited by law. For official rules and complete details, visit www.naturalgrocers.com/sweepstakes. Sponsor: Vitamin Cottage Natural Food Markets, Inc.

^[iii] Offer available only to {N}power members, for in store purchases at participating Colorado Natural Grocers stores, 3/3/25-3/5/25. Discount will be applied to the product's regular, non-discounted price. Quantity limited to stock on hand; no rainchecks. {N}power® offers are available only to registered members and are subject to program terms and conditions. Natural Grocers reserves the right to correct errors. Void where prohibited by law. Must be 21 or older for alcohol purchases. Alcohol products not offered at all store locations. See stores for details. Please drink responsibly.

^[iv] Unless otherwise noted, these offers are available only from 2/28/25 to 3/22/25 and are redeemable only for in-store customer purchases at participating stores. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices, cannot be redeemed for store credit or cash and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.

SOURCE Natural Grocers by Vitamin Cottage, Inc.