Natural Industry Innovators Schmidt's Naturals And Edens Garden Partner To Launch New Fall-Inspired Deodorant Earth + Wood

Earth + Wood is made with pure essential oils from Edens Garden, evoking fresh autumn air and the great outdoors. Users will be greeted with sexy notes of, earthy cedarwood, and spicy accents of damiana; all inspired by the changing season.

"Schmidt's Naturals' distinct point of view in the natural industry has translated into the brand's organic popularity amongst our customers. As we continue to grow and expand, Schmidt's brand partnerships and product offerings will evolve to meet customers where they are going and differentiate ourselves in the marketplace," says Michael Cammarata, Chief Global Strategy Officer of Schmidt's Naturals.

Founder and Chief Product Officer of Schmidt's Naturals, Jaime Schmidt, continues, "We know it's not just about giving our customers deodorant that works—it's about a lifestyle and an experience beyond the product. By collaborating with Edens Garden, we are merging the best aspects of both brands to delight and surprise. Earth + Wood is an homage to my favorite season, autumn. It's designed to take users on a sensory journey through earth and wood."

Like Schmidt's, Edens Garden believes that quality customer experiences make all the difference. While Jaime was testing hundreds of scent variations and mastering her natural deodorant formula in a Portland kitchen, Grace Martin, Founder and President of Edens Garden, was launching her brand of essential oils sourced from around the globe. Both entrepreneurs saw needs in their respective industries and turned their passions for aromas into hugely successful natural product companies.

"Our collaboration with Schmidt's marks the first time we have partnered with another brand to create a quality, natural product," says Grace. "Edens Garden has a longstanding reputation of offering quality essential oils and aromatherapy products. By partnering with Schmidt's, Edens Garden is making our Earth + Wood synergy blend accessible in a finished product. Its unique aroma is reminiscent of freshness and complexity that customers are sure to love."

Earth + Wood is available for purchase in Original ($8.99) and Sensitive Skin ($10.99) formulas online at schmidtsnaturals.com and edensgarden.com.

About Schmidt's Naturals:
Founded in 2010 with the mission to "change the way you think about deodorant," the Portland-based brand has earned a reputation among many as the only natural deodorant that "actually works." With its eye-popping packaging, alluring scents derived from natural botanicals, and a superior formula that outperforms the competition, Schmidt's is a safe and effective alternative to traditional chemical-based deodorants and antiperspirants. Follow Schmidt's Naturals (@SchmidtsNaturals) on Facebook, Instagram, and Twitter. For more information on Schmidt's Naturals, please visit schmidtsnaturals.com. 

About Edens Garden:
Edens Garden was formed in 2009 with the intent to provide high-quality, pure essential oils at affordable prices. Since that time, the company has grown to include a large variety of single oils, synergy blends, carrier oils and other natural products. Through organic growth, Edens Garden has satisfied more than 1 million loyal customers. Known for a range of expertly formulated blends, Edens Garden uses non-toxic, pure, undiluted and cruelty-free methods to produce all products. To find out more about Edens Garden visit edensgarden.com or follow Edens Garden on Facebook, Instagram and Twitter.

Media Contact:
Elana Weiss & Ashley Tom
The Rose Group
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(310) 418-2188

SOURCE Schmidt's Naturals

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