Natural Products Expo East Provides Unparalleled Buying and Selling Opportunity

Northeast houses growing market for natural products

Jun 24, 2010, 14:59 ET from New Hope Natural Media

BOULDER, Colo., June 24 /PRNewswire/ -- The northeast continues to prove to be the largest region in natural product sales in the U.S. at $6.55 billion in 2009, accounting for 19.4% of sales nationwide (Natural Foods Merchandiser 2010 Market Overview). Showing 3.0% growth in the year of an economic downturn, the northeast consumer's natural products buying power is a stable and promising source of sales for the natural, organic, and healthy products industry. Natural Products Expo East ( this October 13-16, 2010 in Boston is set to facilitate trade that capitalizes on this strong market share.

Additionally, the trend toward natural in the gourmet and specialty food categories makes Natural Products Expo East the primary place to find alternate revenue-generating products for gourmet and specialty buyers.  "Natural foods represent 31 percent of volume at specialty stores and local products account for nearly one in four sales" (Specialty Food Magazine, April 2010).  This statistic confirms a trend that buyers can bank on and see directly reflected in their bottom line – a proven area of growth even in these economic times.

"Gourmet and specialty stores looking to appeal to a more health- and environment-conscious consumer have a tremendous opportunity in natural products," said Erica Stone, show manager. "A series of unprecedented incentives for both manufacturers and buyers creates an innovative tradeshow (buying) environment with discounts not offered at any other event, be it in-person or online." Specials for buyers, a strong industry community with high standards of product quality, and personalized matchmaking to help show participants find exactly what they need are the primary goals of Natural Products Expo East in 2010.

New Hope Natural Media (, a division of Penton Media Inc., the leading media resource and information provider for the natural, organic and healthy products industry, with print, in-person/event, and e-business products and services. As the leading, independent, business-to-business media company, Penton knows business and how to create and disseminate the vital content that moves markets. Penton is where professionals turn to gain the critical insight, expert analysis, and relevant connections needed to compete and succeed. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit

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SOURCE New Hope Natural Media