Nature's Bakery Fuels Spring Break Adventures Nationwide

The brand is powering thousands of families' spring break snack breaks this season

PASADENA, Calif., April 3, 2025 /PRNewswire/ -- Nature's Bakery is the official sidekick for spring break snacking with a nationwide campaign designed to support families during a core seasonal time. Recognizing the diverse ways families celebrate this cherished time of year, the brand is providing delicious, convenient snacking options for travelers and local explorers alike.

"Spring break represents a special time for families to reconnect and create lasting memories," shared Hanna Teklu, Senior Marketing Communications Director at Nature's Bakery. "Whether you're pitching a tent under the stars or exploring a local museum, Nature's Bakery is committed to being a wholesome snack companion for families seeking both convenience and value."

Nature's Bakery is partnering with select KOA campgrounds in Asheville, North Carolina and Portland, Oregon to supply families with soft-baked snacks for their outdoor adventures. Campers will receive complimentary boxes of snacks perfect for fireside chats, morning hikes, and everything in between – ensuring wholesome sustenance whether families are RV'ing, tent camping or road-tripping.

Understanding that not all families travel, Nature's Bakery is sponsoring free Family Flow yoga classes, including partner studios Salveo Yoga in St. Louis and Gratitude Yoga in Chicago. Participating families will enjoy quality time together on the mat and receive a soft-baked snack stock-up courtesy of the brand this spring.

Additionally, families visiting select zoos and museums in Reno and San Diego will be greeted with complimentary Nature's Bakery snacks. More than 20,000 snacks will be distributed this spring break, including:

• 500 bars for Spring Break Camp attendees at Discovery Museum in Reno
• 5,000 bars distributed to Chicago Children's Museum from March 28-30
• 5,000 bars sent for San Diego Children's Museum guests from March 28-30
• 7,500 bars for the Spring Fest Event at the Brookfield Zoo from April 12-13

Nature's Bakery is also pleased to announce a special partnership with BabyQuip this month, offering all BabyQuip customers an exclusive discount on the brand's snacks. Additionally, the brand is hosting a giveaway of Nature's Bakery products for 125 total winners to receive free soft-baked snacks.

About Nature's Bakery

Nature's Bakery believes simple, wholesome snacks are the best fuel for active, joyful lives. Founded in 2011, they soft bake the goodness of real, wholesome ingredients like sun-ripened fruit and hearty whole grains into snacks that are plant-based, nut-free, dairy-free, and non-GMO Project Verified. Thoughtfully baked to make better-for-you snacking a deliciously easy choice that appeals to the whole family, Nature's Bakery products include Whole Wheat Fig Bars, Gluten Free Fig Bars, Fig Bar Minis, Oatmeal Crumble bars, and Brownie bars. Nature's Bakery products are sold nationally at 100,000 stores including Target, Walmart, and Costco and can also be purchased directly at the Nature's Bakery website and through Amazon. For more information about Nature's Bakery, please visit naturesbakery.com or follow along on Instagram, TikTok and Facebook.

SOURCE Nature's Bakery