Neuro Drinks Launch in New York

LOS ANGELES, May 17 /PRNewswire/ -- Neuro Drinks, the Southern California brand of healthy functional drinks that enhance active lifestyles, is hitting the East Coast.

Beginning this month, Neuro Drinks will be distributed by Pepsi Cola Bottling Company and will be sold in neighborhood grocery stores, delis, gas stations and high-end markets. Pepsi Cola bottles and supplies Pepsi-branded soft drinks, Gatorade, Tropicana juices and Aquafina water for New York City and beyond.

"We are proud to welcome this unique beverage into the Pepsi Cola family," said President and CEO of Pepsi Cola Bottling Company Bill Wilson. "We were taken with the functionality of the individual drinks that Neuro produces, and see it as something New Yorkers will literally eat up."

Neuro Drinks quench more than thirst by powering a healthy 24/7 lifestyle by combining science, nature and Hollywood chic, in a sporty, sexy package. Neuro ignites the brain and powers the body to sustain and enhance active lives. Made with natural ingredients and recyclable packaging, Neuro is formulated by nutritionists to promote health and well-being. Great-tasting Neuro Drinks contain essential vitamins, minerals, amino acids and botanicals at optimal dosages backed by scientific research, so the benefit is real and not just marketing hype.

Neuro launches in New York with five blends -- NeuroGasm, NeuroSonic, NeuroBliss, NeuroTrim, NeuroSleep -- that are individually developed to provide vital nutrients that help you be your best. Whether you are part of the fast-paced fashion industry, a nightclub promoter, an early-rising Wall Street broker, one of New York City's Finest or Bravest or a Central Park hostess, there is a Neuro for you.

"We are thrilled to be expanding to the East Coast and partnering with Pepsi Cola to get Neuro Drinks to New Yorkers," says founder and President Diana Jenkins. "Busy New Yorkers, more than anyone, need a delicious way of getting healthy ingredients into their lives on a 24/7 basis to help them navigate all the challenges of the greatest city in the world."

Neuro products are currently distributed on the West Coast of the United States, and in Great Britain through Waitrose and Selfridges & Co. Neuro has partnered rapidly with an array of top-tier distributors and retailers. Global consumers are able to join the Neuro culture via the company's website, www.drinkneuro.com.

Today's increasingly multi-layered culture demands that we operate at our best. Neuro provides a healthy and delicious choice, giving consumers a smart alternative to quenching thirst -- and much more. Neuro satisfies the current need to function at a premium level, with formulas created by experts and benefits proven by science.

Drink smart. Drink Neuro.

SOURCE Neuro Drinks