New 2018 Collections from Pyrex, Corelle and CorningWare Brands Debut at the International Home + Housewares Show
Iconic Houseware Brands Launch Under the Newly Created Corelle Brands Parent Company
ROSEMONT, Ill., March 8, 2018 /PRNewswire/ -- Corelle Brands Holdings Inc. (Corelle Brands), the newly-named parent company behind well-known housewares brands such as Pyrex®, Corelle®, CorningWare®, Snapware® and Chicago Cutlery®, is making its industry debut at the International Home + Housewares Show in Chicago. New line collections from beloved brands Pyrex, Corelle and CorningWare will be on display, including most notably the return of an iconic pattern that has been sought-after by collectors for years –reimagined in a fresh and updated look to reflect today's design sensibility.
"We're passionate about delivering products that inspire joy in our customers when cooking and sharing food with family and friends," said Kenneth G. Wilkes, President and CEO of Corelle Brands Holdings Inc. "More than ever, our family of brands is dedicated to bringing exceptional products and experiences to foodies, home entertainers and food-loving people everywhere."
New for 2018:
Pyrex® Lucky in Love Limited-Edition Collection
To launch the Pyrex brand's recent introduction of two-color decorated storage, the brand is reviving one of the world's most coveted Pyrex patterns: Lucky in Love. First introduced in 1959, the classic hearts and shamrocks pattern was originally a limited release, with no record of how many pieces were sold. Its feel-good appeal and limited availability makes Lucky in Love the single most intriguing and desirable Pyrex pattern.
CorningWare® 60th Anniversary Collection
In celebration of the 60th Anniversary of CorningWare, the beloved Cornflower pattern has been re-released and updated to match contemporary décor. First produced in 1958, the iconic blue Cornflower pattern quickly became a staple in American households and for many, the pattern is synonymous with CorningWare and some of their fondest family food memories. The collection features various-sized baking dishes, generously sized mugs, measuring bowls, a ramekin set, and mixing bowls—all featuring the charming blue flowers that have warmed hearts and homes for generations. Importantly, the collection also boasts the high quality for which CorningWare is known, and each piece is dishwasher, refrigerator, freezer, microwave and pre-heated oven safe.
New Patterns from Corelle® Fresh for Spring
The Corelle brand is debuting four fashionable dinnerware patterns this spring across a range of price points, each adorned with elegant and artistic designs. New patterns include:
- Santorini Sky – Decorated with intricate motifs that evoke the elegance of Mediterranean tile in teal and cobalt.
- Harbor Town – With charming fish and vibrant red and blue bands ringing the plates, the design evokes a seaside escape.
- Indigo Speckle – Edged with watercolor splashes in tints of deep blue, the end result is an artistic, sophisticated look.
- Fleurs du Soir – Wildflowers in shadowy hues of grey transform the floral watercolor design in this modern square shaped dinnerware set.
Like all Corelle dinnerware, each set is made with Corelle's "nothing else like it" triple-layer strong glass so practically-impervious to the bumps and bangs of life, that the company guarantees to replace any piece that chips, cracks, or breaks. Corelle's proprietary glass is engineered to perform—amazingly strong, lightweight, and lustrous—Corelle dishes look brand new for years. And now, they're strong and prettier than ever.
These products, along with others from Corelle Brands, will be showcased this weekend at the International Home + Housewares Show in Chicago.
Chef tutorial sessions to showcase how to best cook, plate, and serve in the newest product offerings from the Corelle Brands portfolio will take place at the Corelle Brands booth during the following times:
- Saturday, March 10: 10 a.m. – 4 p.m.
- Sunday, March 11: 10 a.m. – 4 p.m.
- Monday, March 12: 10 a.m. – 4 p.m.
To learn more about Corelle Brands, visit www.corellebrands.com.
About Corelle Brands LLC
Headquartered in Rosemont, Ill., Corelle Brands LLC (the US operating subsidiary of Corelle Brands Holdings Inc.) and its affiliates manufacture and market products worldwide through a portfolio of well-recognized and respected brands, including under the Pyrex®, Corelle®, CorningWare®, Snapware®, Chicago Cutlery®, and Olfa® trademarks. Corelle Brands and its affiliates employ approximately 3,000 people, and have major manufacturing and distribution operations in North America and Asia-Pacific regions.
Media Contact:
Anna Zalas
Zeno Group
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SOURCE Corelle Brands LLC
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