New BNA Webinar Helps Companies Identify and Tackle Online Product Counterfeiting

ARLINGTON, Va., Oct. 4, 2011 /PRNewswire-USNewswire/ -- The growing pace of e-commerce has opened the door to a dramatic increase in online counterfeiting and piracy of corporate intellectual property.

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What can company executives do to discover if their products are being counterfeited and sold online? What web policing tools and policies can companies use to defend their intellectual property? How can corporate counsel advise clients in such a fast-moving environment?

Two leading legal specialists will share their experience in trademark and brand protection in a new webinar, Tackling Online Product Counterfeiting, from BNA Business & Legal.

Kelly Phair McCarthy, of Sideman & Bancroft LLP, and Jerod Partin, of Saban Brands LLC, will discuss where counterfeit products are likely to be found online, methods for reducing the number of counterfeit products customers encounter online, and discuss the many factors companies should consider when committing resources to an online anti-counterfeiting program.

This October 6 webinar will provide -- from the perspectives of both inside and outside counsel -- an overview of problems faced by companies that are victims of online counterfeiting and piracy of intellectual property.

Designed for company executives, product developers, and outside counsel, attendees to Tackling Online Product Counterfeiting will get practical advice and real-world insights on how to:

• Identify if your company has a problem with online counterfeits
• Begin policing the web and reducing the availability of counterfeit products online
• Know when to escalate matters
• Learn how to prioritize threats

Webinar attendees are also eligible for CLE credit.

About the Speakers:

Kelly McCarthy, Partner at Sideman & Bancroft LLP, represents business entities and individuals in commercial, corporate, and intellectual property transactions with a focus on brand protection issues and trademark and copyright portfolio management. Her clients include public and private domestic and international companies, ranging from emerging regional companies to global industry leaders.

Jerod Partin, Director of Business and Legal Affairs for Saban Brands, handles a wide variety of legal matters relating to licensing, intellectual property, and compliance for Saban, which is the owner of lifestyle brand Paul Frank Industries, and the Power Rangers entertainment franchise.  Mr. Partin was previously Of Counsel to the Neff Law Firm where his practice focused on trademark, branding, Internet, and new media issues.

About BNA Legal & Business Webinars

BNA's Legal & Business Webinars are designed for today's busy professionals. In just 90 minutes, you have access to in-depth coverage of an ever-changing array of current topics, including the latest trends and developments, new and revised laws and regulations, and legal principles and precedent. Get expert insights into compliance requirements, as well as authoritative and practical guidance on the issues that matter most to you and your clients.

With our webinar topics covering the broad spectrum of legal practice areas and corporate issues, from Intellectual Property to Privacy to Pensions & Benefits, you can count on BNA to bring you quality content on today's hottest topics. What's more, BNA's Legal & Business webinars are CLE/CPE eligible, making it easy to stay compliant with your continuing education needs.

About BNA

BNA is the leading independent provider of legal, regulatory, and business information for professionals. Our network of more than 2,500 reporters, correspondents, and leading practitioners delivers expert analysis, news, practice tools, and guidance — the information that matters most to professionals.  BNA's authoritative coverage spans the full range of legal practice areas, including tax & accounting, labor & employment, intellectual property, banking & securities, employee benefits, health care, privacy & security, human resources, and environment, health & safety. For more information about BNA, go to bna.com.

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