BOSTON, April 13, 2017 /PRNewswire/ -- The New England Acura Dealers Association (NEADA), official automotive sponsor of the Boston Marathon for the second consecutive year, will host events throughout Marathon Weekend. NEADA is also excited to help celebrate Ben Beach's 50th consecutive run of the Boston Marathon and the 50th anniversary of Katherine Switzer's 1967 run.
"We can't wait to have the 2017 NSX and our painted MDX carrying Dave and Bobbi leading the way," said Chris Connolly, NEADA president and general manager of Herb Connolly Acura, "No other event brings people together like this, and the [NEADA] will be everywhere; bringing fun, unique activities to the marathon course and showing off our stellar lineup."
SCHEDULE OF EVENTS
NEADA will be providing the 2017 "We Are Boston" Acura MDX, custom-painted by local group Artists for Humanity at the 2017 New England Auto Show as the official B.A.A. 5K pace car, with the 2017 NSX and 2017 TLX on display at Boston Common and Copley Square. Guests are invited to design posters for runners at the cheer sign stations.
NEADA will attend the sold-out world premiere of BOSTON, the first feature-length documentary about the Boston Marathon, at the Boch Center Wang Theatre at 8 p.m.
The 2017 Acura RDX and TLX will be displayed at the Pre-Race Pasta Dinner at City Hall Plaza.
The painted MDX pace car will carry co-Grand Marshals Dave McKenzie and Bobbi Gibb. The entire Acura lineup provided by NEADA will serve as pace cars during the race, including the 2017 NSX.
NEADA's sponsored 2017 marathon team is comprised of 15 runners, including five charity runners raising over $50,000 for their respective charities.
An exclusive NSX Virtual Reality test-drive experience will be at NEADA booths in Wellesley and Brookline, and cheer sign-making stations. NEADA is providing an Acura Family Meeting Area by the finish line, and they will also be at the official Mile 27 Post-Race Party at Fenway Park with the 2017 NSX and 2018 MDX.
Share your marathon journey using hashtags #WeareBoston, #Setthepace, and #NEAcura on social posts. The NSX VR test drive will also be available online from the VR tab on the NEADA Facebook page.
About the New England Acura Dealers:
The New England Acura Dealers consist of eight dealerships throughout Massachusetts, Vermont, and New Hampshire. Visit www.neacuradealers.com for more information.
SOURCE New England Acura Dealers Association