BOCA RATON, Fla., Dec. 16, 2013 /PRNewswire/ -- Skill, speed and strength are what it takes to be a star athlete. The dream team that has come together to start S3 Sports Academy www.s3sportsacademy.com has made those traits their foundation.

S3 is a new athletic training center that was started to improve the model of athletic training by creating individualized programs for each athlete based on skill and sport.

The Miami-based sports academy has chosen Insider Media Management(www.insidermediamgmt.com) to execute a national public relations and social media campaign to spread the word about the cutting-edge, one-stop shop training facility for all athletes.

"We are extremely impressed by Insider Media Management's staff of former journalists who know how the media works, have the contacts and have a proven track record of success," says Brian Martin, S3 Sports Academy's founder and president.

"The key is inspiring athletes to be the best that they can be," said Olympic medalist and S3 partner Ato Boldon. "Specializing and catering to each skill set and guiding each S3 athlete on how to meet their individual goals are what makes S3 different."

"S3 Sports Academy's impressive individualized training experience and star-studded training staff is a powerful mix of content for Insider Media's team of reporters to take to our media contacts. We are thrilled to have this opportunity," says Insider Media President J.P. Hervis, a former TV journalist.

S3 Sports Academy has worked with several notable athletes including Patrick Peterson, Arizona Cardinals defensive back, and Baltimore Ravens quarterback Joe Flacco, who led the Ravens to a Super Bowl title. S3's training staff also includes several high-profile former NFL quarterbacks such as Chad Pennington, Jeff Garcia and Jay Fiedler.

Insider Media's Brian Spector says the S3 staff will inspire athletes of all ages. "Every athlete dreams of being in top shape and playing sports at a professional level," Spector says.

Insider Media Management is a PR and social media marketing firm that brings the newsroom to your boardroom thanks to its staff of award-winning journalists who find the angles that will benefit your business.

Contact: Brian Spector, 954.593.3699, Spec@insidermediamgmt.com

SOURCE Insider Media Management