New Jersey Mortgage Company Experiences Continued Growth

Garden State Home Loans Hires Director of Digital Marketing

Jan 08, 2013, 05:59 ET from Garden State Home Loans

CHERRY HILL, N.J., Jan. 8, 2013 /PRNewswire/ -- Garden State Home Loans, a New Jersey mortgage brokerage founded in 2011, has experienced continued growth throughout 2012. While providing conventional, FHA, VA and USDA residential mortgages in the states of New Jersey, Connecticut, Pennsylvania, and Delaware, the mortgage company has seen a 400% increase in closed loan volume from 2011 to 2012.

Garden State Home Loans looks forward to continued growth in 2013 and will be making a concerted effort towards branding, specifically in the digital realm. As part of their growth they are currently getting a complete website makeover and have recently hired a Director of Digital Marketing.

In mid-December, Garden State Home Loans brought Daryl Hatfield on board as Director of Digital Marketing. Daryl Hatfield had been consulting with various companies on their digital presence after getting his first experience in the field during his time with NBA Entertainment and NBC Digital Studios. The Director of Digital Marketing position will be responsible for overseeing all digital advertising campaigns, managing all social media networks, managing press inquiries, overseeing a company blog, producing newsletters, running online contests, producing video blogs, and handling any other digitally-related tasks that may arise.

Both President Anthony Casa and CEO Justin DeJoseph weighed in on the new hiring. Anthony Casa commented, "We believe there is a huge opportunity for our mortgage company to grow our customer base through social media and digital marketing. The truth of the matter is in this day and age the internet is a powerful tool, consumers whom have had a good experience with a company are eager to provide a positive review for them, and consumers that have had a poor experience with a company are even more eager to share that experience with others." DeJoseph added, "At Garden State Home Loans we made a conscious business decision to be strictly a customer service driven organization, as a result our customers are out on social media, and on consumer websites providing us with positive reviews. Daryl is going to help spread those positive reviews through social media and digital marketing platforms, and build a grass roots marketing campaign."

About Garden State Home Loans
Garden State Home Loans(NMLS LOC ID: 473163) was founded in 2011 and currently has 24 employees. The company is a certified mortgage broker in New Jersey, Connecticut, Pennsylvania, and Delaware. For more information, please visit

SOURCE Garden State Home Loans