KEMP, Texas, Dec. 7, 2010 /PRNewswire/ -- Larson Electronics' recent release of the RL-85-HID battery operated HID spotlight and the GL-3085H-M magnetic mount HID remote control camouflage spotlight has been popular with industrial operators and hunting enthusiasts alike. In 2010, Larson Electronics' magnalight.com has seen an unprecedented increase in female visitors to magnalight.com searching for Christmas gifts for men. While magnalight.com is typically visited by operators from the military, oil/gas and utility industries for industrial grade site lights, tanks lights and explosion proof drop lights, the extensive range of hunting lights has drawn in the hunting enthusiast as well to magnalight.com. While there is substantial overlap in these customer segments, 2010 is the first year where women searching for Christmas gifts for men in significant numbers are buying from magnalight.com in December.
"While most of the visitors to magnalight.com are men, we have seen a very significant increase in the number of women visiting magnalight.com to buy hunting spotlights and remote control spotlights as Christmas gifts," said Christine Savitski with Larson Electronics. "With an extensive line of explosion proof lighting, LED boat lights, infrared emitters, hunting spotlights and LED light towers, the bulk of our customer base are men. While we have seen some female visitors to the site around Christmas in the past, this is the first time we have seen a definitive spike in women purchasing hunting lights as Christmas gifts for their husband, brother or father."
Larson Electronics has an extensive line of hazardous location lighting for military, manufacturing and oilfield applications. In addition, the Magnalight brand of 12 and 24 volt spotlights, remote control searchlights and LED lights are well known to security, utility and pipeline operators. The quality and durability of these spotlights has led to a popular following with discerning hunters, boaters and off road vehicle operators as well. You can learn more about Larson Electronics at magnalight.com or contact 1-800-369-6671 (-1-903-498-3363 international).
SOURCE Larson Electronics