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New Mind-Blowing Science Toys Are a Blast!


News provided by

SmartLab Toys

Feb 11, 2013, 07:00 ET

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BELLEVUE, Wash., Feb. 11, 2013 /PRNewswire/ -- SmartLab® Toys announces new science toys for 2013 at the American International Toy Fair, booth #2681. A blow-it-up warehouse, pulsing light headphones, fake boogers, and even a jewel thief are sure to inspire curious kids.

SmartLab makes hands-on learning a blast with toys that are educational, engaging and—most of all—fun!  Highly anticipated this year is Demolition Lab, a one-of-a-kind build-and-destruct science kit that includes a detonator with real warning sounds and blasters to topple a six-story (cardboard) building in a single blast.

"2013 is starting off with a bang! We are thrilled with the early response to Demolition Lab from both toy buyers and kids," said Jim Becker, president of SmartLab. "The open-ended play challenges kids in such a fun way they don't even realize they're learning basic physical principles such as velocity and force."

New for 2013:

Demolition Lab: Triple Blast Warehouse
Ka-boom! With the mind-blowing Demolition Lab, kids can construct unlimited warehouse-type buildings using over 100 walls, spires, beams, panels and more. Then, they'll try to demolish these monumental structures with strategically placed blasters—all while getting inside the science of power, force, momentum and gravity! Additional line items include Demolition Lab: Breakdown Building ($19.99) and Demolition Lab: Mega Smokestack ($19.99).
Available Fall 2013, ages 8+, SRP: $39.99

You-Build-It Headphones
Kids will love these headphones with pulsing lights that sync to the beat of their music! They will build cool headphones with stereo speakers and learn about electricity, sound, and technology. No tools required. That rocks!
Available Fall 2013, ages 8+, SRP: $24.99

That's Gross Science Lab
Chemistry has never been this gross, or fun! Featuring a toilet bowl mixer with real flushing sounds and a gross-tastic lab journal packed with more than 20 experiments—including stinky bubbles, fake boogers, maggot-shaped squishies, and more—the gross-out joy will last for hours!
Available Fall 2013, ages 8+, SRP: $24.99

Catch the Thief
A diamond is stolen! A royal crown is missing! A racecar has vanished! Kids use real investigator techniques and tools to solve three epic mysteries, and learn all about the science of crime fighting!
Available Fall 2013, ages 8+, SRP: $24.99

About SmartLab Toys
SmartLab Toys is a leading designer of educational toys for children ages four through 12, focusing on science toys, robotic toys, and art kits that stimulate both sides of the brain. Based in Bellevue, Washington, SmartLab stands out in the industry by including an informative book with each toy to provide a wealth of information on the given topic. Founded in 2004, SmartLab Toys began with just eight science kits. Today, more than 60 SmartLab products are sold in toy stores, specialty retailers, catalogs, bookstores, and Internet sites worldwide. SmartLab Toys has won over 75 awards, including the Oppenheim Toy Portfolio Platinum Award and the Good Housekeeping Best Toy Award. SmartLab is a division of becker&mayer! LLC, a leading creator, producer, and manufacturer of innovative nonfiction books for adults and book-plus products for children. www.smartlabtoys.com

SOURCE SmartLab Toys

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