New ParentLink® Suite Brings Social Media Management to K-12

PROVO, Utah, April 1, 2014 /PRNewswire/ -- ParentLink® today announced their newest product offering, ParentLink Suite. Created to help school districts communicate using the diverse platforms used by families and communities, the new suite introduces the first-ever social media manager built for K-12, and includes substantial feature enhancements for the hundreds of district apps currently in use by ParentLink districts.

The updated app contains My Stream, a consolidated feed where families can see news, calendar events, notifications, social media posts, and school updates in a single timeline, giving them an easy way to stay up-to-date. A new school finder and bus stop locator will help families find their assigned school and student-specific bus information using their phone's GPS function.

The new social media manager, named Sociability™, is a powerful tool to help school administrators navigate the social media landscape and establish an influential social presence for their district.  "Sociability is a natural extension for ParentLink," said Annette Eyman, Communications Director for the Papillion-La Vista School District in Nebraska. "They are our mobile app provider, and for a school district, social is just the next logical step after mobile."

Sociability allows school leaders to easily filter and respond to social comments, and identify influential people in the community in order to create a more prominent social presence. "Because the community is more likely to follow schools on social media than the district, we have a school-based social media strategy," Eyman said. "Keeping track of everything that is happening at each school can be a scary thought, but ParentLink has made that much more manageable by consolidating every school into one interface."

"We have seen many amazing things happen when a district and a community work together," said John Graff, president of ParentLink. "We believe that the introduction of this new suite will be a powerful tool in helping create a unified information-delivery system that addresses all the platforms." ParentLink Suite is available for the 2014-15 school year. For more information about ParentLink Suite, please visit:http://www.parentlink.net.

About ParentLink^®

ParentLink is the top provider of mobile apps for K-12 school districts. ParentLink mobile apps, branded specifically for each district, are in use at over 250 school districts across the country, the most of any K-12 district app provider. The system has recently been recognized by the DA Top 100 and won Ed Tech Digest's Cool Tool Award. For 25 years, ParentLink has partnered with innovative school districts to solve the most difficult communication challenges, with the goal of supporting student success. ParentLink hosts a parent and community engagement web application, which uses the diverse communication platforms to help create educational communities where parents, teachers, school administrators and students interact with ease.

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Media Contact:
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SOURCE ParentLink