New Product: Duraflame Instant Lighting Charcoal Produces Higher Heat for Superior Searing and Flavor
STOCKTON, Calif., June 17, 2015 /PRNewswire/ -- Duraflame® Instant Lighting Charcoal is the newest product from Duraflame, Inc., America's leading fire log manufacturer, and is now available in California, Nevada and Arizona. The charcoal features fast, one-match lighting, and a unique hexagonal shape that generates significantly hotter temperatures for longer than standard briquets.
Duraflame's QuickSear® Design provides maximum surface area and a channel to increase airflow both through and around the charcoal. The result is hotter searing temperatures and charcoal that's ready for cooking in just 10 minutes. Unlike the traditional pillow-shaped briquet, the reengineered hexagon shaped charcoal allows for superior searing of grilled foods for browned and caramelized crusts.
The key to infusing grilled foods with rich, smoky flavor is to achieve the perfect sear. The pursuit of those beautiful, dark brown seared-hash marks requires quick cooking at high temperatures. While reaching searing temperatures is nearly impossible with a standard briquet, Instant Lighting Charcoal provides exceptionally hot temperatures for optimal searing and steakhouse quality results.
Duraflame Instant Lighting Charcoal eliminates the need for additional lighter fluid, and produces low volatile organic compound (VOC) emissions.
"This product takes backyard grilling to the next level by offering an easy to use charcoal capable of reaching the high temperatures needed for searing, but are often only achievable using lump charcoal," said Chris Caron, vice president, general manager for Duraflame. "Now, expert and novice grillers alike can enjoy the flavor of gourmet grilling."
Duraflame Instant Lighting Charcoal can be found at grocery and hardware retail locations across California, Nevada and Arizona. Further details about use and availability can be found at www.duraflamecharcoal.com.
About Duraflame
Duraflame, Inc. is America's fire log brand leader. Headquartered in Stockton, Calif., Duraflame is a privately held, family-owned company that has been in business for more than 40 years. The company produces and / or distributes fire logs, fire starters, fireplace accessories, barbecue and outdoor products. More information about Duraflame and its complete product line can be found at www.duraflame.com.
SOURCE Duraflame
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