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New Trends on Display as Natural Products Expo East Continues to Connect the Healthy Lifestyle Industry

Brands Elevate Innovation in Health, Sustainability and Mission-Based Business


News provided by

Natural Products Expo East; New Hope Network

Sep 18, 2017, 07:00 ET

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BOULDER, Colo., Sept. 18, 2017 /PRNewswire/ -- The 32nd Annual Natural Products Expo East, held September 13-16, hosted more than 1,500 brands including 451 first-time exhibitors and more than 29,000 community members. Both large and small brands continue to launch innovative products that further missions centered on health, wellness, community building and sustainability.

Natural Products Expo East is produced by New Hope Network and is co-located at the Baltimore Convention Center with All Things Organic/Biofach America, Natural Products Association East, and Harvest Festival.

New Trends on Display as Natural Products Expo East Continues to Connect the Healthy Lifestyle Industry
New Trends on Display as Natural Products Expo East Continues to Connect the Healthy Lifestyle Industry

"Natural Products Expo East is an excellent event for us to share both our newest products as well as to connect with customers and like-minded companies on our mission-based programs. This year we saw a lot of interest in our new product launches and had great feedback on our recent efforts regarding mitigating climate change through our More Crop Per Drop™ growing practices," said Caryl Levine, Co-Founder and Co-CEO of Lotus Foods. 

Each fall, brands showcase new products at Expo East that will end up on store shelves heading into the new year. The content and research team at New Hope Network tracked 10 Trends this year including: 1) The Plant Revolution, 2) Wholegrarian Shopper, 3) Protein Redefined, 4) Inherently Functional, 5) Probiotics 2, 6) The Verified Brand, 7) Nutrition Customized, 8) Getting Crafty, 9) Snackification, and 10) Sugar Vilified. For detailed descriptions and examples of exciting new products that exemplify each trend, visit the online gallery at newhope.com.

"Each year our community gathers to share ground-breaking product innovations and learn about healthy trends. But, there is a larger force that brings us together around how we, collectively as an industry, can improve the health of our food system and planet," said Adam Andersen, Senior Vice President, Events at New Hope Network.

The conference featured a robust education program including a keynote presentation by Jonathan Safran Foer, author of Eating Animals and the international bestseller Everything is Illuminated.

The official "Best of East: Press Award" went to The Maple Guild for their organic Vermont maple syrup. Runners-up included 4th & Heart and The Soulfull Project. The winner of Natural Products Business School's Pitch Slam was Know Brainer. A full list of the winners of the 2017 NEXTY Awards, representing what tomorrow's healthy living landscape will look like, can be found online. This year, the NEXTY Gold Award was established to recognize two companies that innovate and inspire with this year's winners including REBBL and Lotus Foods.

Natural Products Expo West & Engredea will take place at the newly expanded Anaheim Convention Center March 7-11, 2018. New Hope Network will also host the third annual Esca Bona conference October 16-18, 2017 in Austin, TX. Esca Bona connects trend-setting entrepreneurs, game-changing technologists and visionary business leaders to work together to magnify the positive innovations happening in food. For more details visit EscaBona.com.

Follow @NatProdExpo and #ExpoEast on Twitter and Instagram, and visit us on Facebook for ongoing conversations.


About New Hope Network
New Hope Network is at the forefront of the healthy lifestyle products industry. With solutions for the complete supply chain from manufacturers, retailers/distributors, service providers and ingredient suppliers, the network offers a robust portfolio of content, events, data, research and consultative services. Through its mission of growing healthy markets to bring more health to more people, New Hope Network helps businesses identify the people, products, partnerships and trends that create better opportunities and connections. For more information visit www.newhope.com.

About Informa Exhibitions
New Hope Network is part of Informa's Global Exhibitions Division. With over 200 trade and consumer exhibitions annually, Informa Exhibitions is a global market leader in such end markets as Boating, Beauty, Construction & Real Estate, Life Sciences, Maritime, Health & Nutrition, Agriculture and Pop Culture. Through face to face and digital channels, its transaction-oriented exhibitions enable communities to engage, experience and do business. In doing so, Informa brings together people who want to buy and sell, network, do business and gain inspiration. Industry insight, coupled with an innovative and entrepreneurial approach, provides Informa Exhibitions customers and partners with the opportunity to create business advantage and access markets. 

Informa Exhibitions is a division of Informa PLC, a leading business intelligence, academic publishing, knowledge and events business, creating unique content and connectivity for customers all over the world. Informa PLC is listed on the London Stock Exchange and is a member of the FTSE 100.

Contact:
Carrie Kocik
New Hope Network
Public Relations
617-694-5971
[email protected]  

SOURCE Natural Products Expo East; New Hope Network

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