New Verizon iPhone Customers Can 'Rule the Air™' with Peace of Mind from Worth Ave. Group

STILLWATER, Okla., Feb. 10, 2011 /PRNewswire/ -- With millions of new iPhones expected to hit the Verizon Wireless airwaves early next month, consumers eager to get their hands on one may want to consider adding a comprehensive insurance policy to protect their shiny new investment against the inevitable—accidental damage not covered by AppleCare, the manufacturers' warranty.

For peace of mind protection against drops, spills, even full liquid submersion, and other calamity, Worth Ave. Group offers the lowest-price comprehensive insurance coverage for iPhone and other mobile devices with unlimited replacements and worldwide coverage.

Unlike manufacturers' warranties that only cover factory defects, Worth Ave. Group protects against virtually any accident and natural disaster, including theft, fire and flood damage—the main cause of 80 percent of iPhone product failures. And, only Worth Ave. Group offers unlimited replacement coverage for both new and refurbished devices with premiums that are guaranteed to never go up as a result of claims made. With premiums starting at just $55 per year for both domestic and international coverage, Worth Ave. Group also offers a very low deductible—just $50 for the iPhone—compared to at least $199 out of pocket to replace an uninsured device.

"No doubt many loyal Verizon customers have been anxiously awaiting this opportunity, and we'll probably see a good number of current iPhone users switch from AT&T as well," said Aaron Cooper, marketing director with Worth Ave. Group. "Either way, we've got you covered. You can buy a protection policy at any time, for both new and used phones. These devices aren't cheap, so we recommend customers get a policy in place right away before it's too late."

The new Worth Ave. Group Insurance App, now available in the Apple App Store, makes it quicker and easier than ever to get a protection plan in force right away. Just visit the App Store, search "Worth Ave. Group" and tap to download the app. Once installed, the app quickly walks you through all the steps to enter device details, setup the policy and have policy information delivered via email.

Worth Ave. Group also offers comprehensive insurance plans to cover other smartphone devices, televisions, laptop and desktop computers, as well as exclusive coverage plans that extend to virtually any peripheral/hardware device.

For more information and to get a coverage quote, visit www.worthavegroup.com/verizon-iphone-insurance.

About Worth Avenue Group:

Worth Avenue Group is a full-service electronic device insurance provider, offering affordable coverage plans that protect iPhones, iPads, laptop and desktop computers, TVs, digital cameras, PDAs and other portable electronic devices against accidental damage and theft. Based in Stillwater, OK, the company has a 40-year history of providing peace of mind to thousands of customers nationwide and has earned the trust of more than 2,000 schools across the U.S. The company is licensed in all 50 states and is underwritten by Hanover Insurance Company, which earned an excellent A rating from A.M. Best Company. For more information, visit www.worthavegroup.com.

SOURCE Worth Avenue Group