New Web Portal Offers Comprehensive Information on Rio Grande Valley of Texas

EDINBURG, Texas, Dec. 19, 2014 /PRNewswire-USNewswire/ -- Utilizing video production and an aggressive social media campaign, the Rio South Texas Economic Council ("RSTEC") is promoting an informational web portal to provide a more comprehensive view of the Rio Grande Valley of Texas. RSTEC, an organization representing the economic and development interests of two countries and four U.S. counties along the Texas-Mexico border, is providing regular updates from its new service the Rio Grande Valley Newswire. (www.rgvnewswire.com) Three videos of 5-7 minutes have been posted on topics including the potential impact of the border energy boom, rapid response manufacturing, and a video introducing outsiders to the region.

"We have long felt that our story has not been adequately told," said Keith Patridge, CEO of McAllen's Economic Development Corporation. "We decided to make certain that the outside world got a more balanced view of what's happening down here on the border. The RGV Newswire is being used by the media and thousands of other people who want to learn about the region."  

On a daily basis, the site offers original content and curated material from other sources around the Rio Grande Valley. Patridge, for example, records a monthly video update on economic news for McAllen, which is posted on the RGV Newswire. Articles and videos posted on the site cover topics like the Burgos Basin shale play in Mexico, developments at the new University of Texas Rio Grande Valley, Space X in Brownsville, the impact of Mexico's new coast-to-coast highway on valley imports, and the growth at the Port of Brownsville.

"Our valley communities are really starting to take advantage of this platform for publicity," said Alma Colleli, Executive Director of RSTEC. "They are sending in stories and news releases about projects and events in their areas to help raise awareness and participation. It's been exciting to watch the steady increase in the number of site visitors."

The RGV Newswire was launched in conjunction with a recently completed series of town hall meetings conducted by RSTEC, which were designed to gather citizen input on how to best promote the valley as a desirable location to live and work.

Contact: James C. Moore
[email protected]
512.300.9232

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SOURCE Rio South Texas Economic Council