New Website for Strawberry Lovers Everywhere

Recipes, Nutrition Advice, Contests, Farmer Stories, Chef Inspiration and Strawberry Everything

www.californiastrawberries.com

WATSONVILLE, Calif., Nov. 1, 2010 /PRNewswire-USNewswire/ -- Today's consumers enjoy direct contact with their favorite brands and products, and the California Strawberry Commission aims to make strawberries even more enjoyable, launching the new website, www.californiastrawberries.com. 

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The new website is chock full of some of the best recipes from professional chefs and top food bloggers, along with colorful and mouth-watering food photography. Recipes can be shared via social networks, voted on, and printed. Additionally, consumers and bloggers can submit their own recipes to be featured on the California Strawberries site.

"Strawberry fans across the country like sharing their love for strawberries. They are always looking for the latest recipes, events and information," said Carolyn O'Donnell, Communications Director, California Strawberry Commission. "We strive to create that direct, two-way communication with strawberry lovers everywhere with the new site, integrated with other social networks."

In addition to recipes, consumers have access to the latest strawberry nutrition information and research, along with general health information from expert dietitians and authors such as Dave Grotto, author of 101 Optimal Life Foods, and Katherine Brooking from EatLikeAnRD.com.

Consumers will get questions answered about storing strawberries, safe fruits and veggies, organic and conventional produce, and much more.

Select Website Features and Highlights:

• Food Bloggers and Recipes – Some of the best recipes and most beautiful food photography is created and shared via the food blogger community. The new California Strawberries site regularly features individual bloggers, their recipes and their blog URLs to help promote their efforts.
• Dietitian's Corner – With healthy lifestyles on the minds of most moms and their families, nutrition experts share healthy eating tips and information.
• Grower Stories –Today's consumers are interested in understanding where their food comes from. California strawberry farmers share their stories and their insight on growing the strawberries that people love to eat.
• Chef Inspiration – In addition to chef-inspired recipes, California Chefs are regularly featured, along with tips and their favorite strawberry recipes.
• Social Media Integration – For additional interaction and dialogue, strawberry fans can easily access the following social networks through the new California Strawberries site:
  • www.facebook.com/castrawberries
  • www.twitter.com/castrawberries
  • Download the free "strawberries" iPhone app

About the California Strawberry Commission

The California Strawberry Commission is a state government agency that represents an industry of 600 growers, shippers and processors of California strawberries. With a focus on food safety education, Commission strategies also include production and nutrition research, trade relations, public policy and marketing communications.

SOURCE California Strawberry Commission