NewPage Celebrates Twenty-Five Years Of UniTherm® Thermal Transfer Label Paper Technology

STEVENS POINT, Wis., April 23, 2013 /PRNewswire/ -- NewPage Corporation (NewPage) announced today the twenty-fifth anniversary of  UniTherm^®, a family of pressure sensitive thermal transfer label papers designed and manufactured by its specialty papers product area. UniTherm is used in logistics and inventory control systems worldwide, supporting rapid capture and transmittal of thermal transfer-printed variable information and barcode data that is an essential component of modern track-and-trace shipment and just-in-time inventory systems.

UniTherm was developed in 1988 as a solution for item-level barcode labeling offered by new computerized shipping and inventory management systems. "Barcode labels revolutionized the movement and tracking of products in virtually all industries," said Ed Buehler, vice president, specialty papers for NewPage. "UniTherm has been instrumental in enhancing the velocity and accuracy of supply chain logistics."

Over the last 25 years, UniTherm has evolved, keeping pace with advancements in printer and printer ribbon technologies and the rapid growth of integrated global logistics systems.  "UniTherm created a new generation of label papers designed for reliable performance over time in harsh environments," said Buehler. "This innovation tradition continues today as UniTherm remains the industry standard for thermal transfer papers."

The UniTherm family includes basis weight offerings from 40 lb. (65gsm) to 50 lb. (81gsm) – each optimized for pressure sensitive thermal transfer printing.

For more information, visit www.WherePaperWorks.com.

About NewPage

NewPage is a leading producer of printing and specialty papers in North America with $3.1 billion in net sales for the year ended December 31, 2012. NewPage is headquartered in Miamisburg, Ohio, and owns paper mills in Kentucky, Maine, Maryland, Michigan, Minnesota and Wisconsin. These mills have a total annual production capacity of approximately 3.5 million tons of paper.

The company's portfolio of paper products includes coated, supercalendered and specialty papers. These papers are used in commercial printing to create corporate collateral, magazines, catalogs, books, coupons, inserts and direct mail as well as in specialty paper applications including beverage bottle labels, food and medical packaging, pressure-sensitive labels and release liners. To learn more, visit www.NewPageCorp.com.

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SOURCE NewPage Corporation