Newsbyte: SAP, Shell and Volkswagen Co-Innovate to Lay Foundations for Connected Vehicle

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Nov 11, 2014, 03:30 ET

BERLIN, Nov. 11, 2014 /PRNewswire/ -- SAP SE (NYSE: SAP) today announced a co-innovation pilot program with Shell and Volkswagen AG to investigate how connected vehicles would interact with the world around them. The ongoing pilot in Hannover, Germany, aims to lay the foundations for a range of services including an integrated system for connected fueling. The announcement was made at SAP TechEd® && d-code®, being held November 11–13 in Berlin.

"We believe the combination of simplicity, functionality and innovation is needed to create a seamless consumer experience. No company alone can deliver such an end-to-end experience," said Bernd Leukert, member of the Executive Board of SAP SE, Products & Innovation. "Our collaboration with Volkswagen and Shell is a great showcase for the power of collaboration and innovation within a networked economy, with SAP HANA Cloud Platform, to simplify daily complexity."

"We consider the connected car important in the development of our customers' experience at Shell retail stations and will help us continue to provide outstanding customer service," said Rene Honig, vice president, Strategy, Portfolio and Innovation at Shell's Technical and Competitive IT division.

"The successful cross-industry pilot project demonstrates potential implementations of future mobility concepts and their utility and convenience for our customers," said Dr. Volkmar Tanneberger, head of Electric and Electronic Development of Volkswagen. "Customer feedback on this pilot project is important to us as it helps us consider how to increase the use of mobility concepts in the future."

This system represents the first time SAP, Shell and Volkswagen are piloting an end-to-end, scalable solution. The goal is to deliver drivers a hosted cloud-based solution that saves time and can deliver new, exciting customer offers through connected vehicles that could not be delivered by the three companies individually. The pilot forms the bases of discussion for further collaborations for connected vehicles between the three companies and others.

For more information, visit the SAP News Center. Follow SAP on Twitter at @sapnews.

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Samantha Finnegan, +1 (415) 377-0475, [email protected], EST

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SOURCE SAP SE