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Nexen Tire celebra la '2017 Purple Summit, Manchester' para sus socios empresariales mundiales
  • India - English
  • USA - English
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  • USA - Français
  • Latin America - español
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News provided by

Nexen Tire

Mar 22, 2017, 03:12 ET

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- Junto a sus socios empresariales globales de todo el mundo, Nexen Tire construye vínculos más fuertes

- Seguirá utilizando la campaña 'Purple Summit' para seguir con su marketing destacado de asociaciones empresariales

SEÚL, Corea del Sur, 22 de marzo de 2017 /PRNewswire/ -- Nexen Tire, un fabricante global líder de neumáticos, celebró la '2017 Purple Summit, Manchester' con el fin de demostrar su compromiso con sus socios mundiales.

Bajo el nombre 'Purple Summit' – una campaña integrada de marketing de Nexen Tire – Nexen Tire comenzó a organizar la 'Purple Summit' con el objetivo de impulsar y fortalecer sus vínculos con los socios mundiales y aumentar la presencia de la compañía en el mercado global. Este año, asistieron al evento 34 socios empresariales valiosos y muy importantes.

Nexen Tire Holds '2017 Purple Summit, Manchester' for Worldwide Business Partners
Nexen Tire Holds '2017 Purple Summit, Manchester' for Worldwide Business Partners

Junto a sus socios empresariales de todo el mundo, Nexen Tire ha organizado diversas y atractivas actividades. Los asistentes tuvieron la oportunidad de construir su base para un mayor vínculo entre socios a través de una distendida cena de bienvenida, con un acto seguido por conferencias que destacaron las destacadas actividades de marketing a nivel mundial de Nexen Tire y sus productos de alta calidad de la Manchester City Football Academy, seguido por un emocionante partido que jugaron el Manchester City F.C. y Liverpool F.C. en el Etihad Stadium, el estadio local del Manchester City F.C.

El partido se organizó como un 'evento especial de patrocinio' presentado por Nexen Tire, importante patrocinador del club por segunda temporada. Este partido fue destacado, y se llevó a cabo justo después de que Nexen Tire y el Manchester City F.C. anunciaran el patrocinio de la primera comercialización de manga en la EPL, impulsando así sus relaciones. Durante el descanso del partido, se llevó a cabo el Nexen Tire Skills Challenge, a través del cual se eligió a un grupo de aficionados para que lanzaran un disparo por medio de un neumático Nexen con el fin de conseguir premios especiales.

"Estamos orgullosos de organizar la '2017 Purple Summit, Manchester' para nuestros socios y clientes mundiales, además de construir relaciones comerciales más profundas de largo plazo", explicó Travis Kang, consejero delegado de Nexen Tire. "Vamos a seguir estando comprometidos con la inversión y ampliación de nuestras colaboraciones con nuestros socios y clientes en todo el mundo".

Acerca de Nexen Tire 

Nexen Tire, creado en 1942, es un fabricante internacional de neumáticos con sede en Yangsan, Provincia de Gyeongsang del Sur, y en Seúl, Corea del Sur. Nexen Tire, uno de los fabricantes de neumáticos en más rápido crecimiento del mundo, trabaja con 390 distribuidores en 140 países en todo el mundo (a diciembre de 2016) y tiene tres plantas de fabricación: dos en Corea (Yangsan y Changnyeong) y una en Qingdao, China. En el 2018, se encontrará operativa otra planta en Zatec, República Checa. Nexen Tire fabrica neumáticos para automóviles de pasajeros, VUD y camiones livianos con tecnología avanzada y excelencia en diseño. La compañía también se centra en la producción de neumáticos UHP, que se basan en tecnologías avanzadas. Nexen Tire ofrece neumáticos OE (equipamiento original) a fabricantes internacionales de automóviles en múltiples países alrededor del mundo. En el 2014, la compañía marcó el hito de llegar a estar por primera vez entre los 4 mejores del mundo en diseño, entre otros fabricantes de neumáticos internacionales. Para más información, visite http://www.nexentire.com.

Foto - https://mma.prnewswire.com/media/480118/Nexen_Tire_2017_purple_summit.jpg  

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