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Nexen Tire se sitúa el cuarto en el segmento de turismos del J.D. Power OE Tire Customer Satisfaction Study
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Nexen Tire

Apr 04, 2016, 03:48 ET

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- Nexen Tire se situó en el puesto 4 de 12 marcas de neumáticos en el segmento de turismos

- Los resultados del estudio muestran el crecimiento notable de Nexen Tire

SEUL, Corea del Sur, 4 de abril de 2016 /PRNewswire/ -- Nexen Tire, un fabricante líder global de neumáticos, anunció que la compañía se ha situado en el puesto 4 entre 12 marcas de neumáticos en el segmento de turismos del 2016 J.D. Power Original Equipment Tire Customer Satisfaction Study, marcando una mejora considerable en la satisfacción del cliente desde el año pasado.

"Los resultados de este estudio muestran el notable crecimiento de Nexen Tire," dijo Nexen Tire. La compañía también añadió que, "Por medio de inversiones continuas en I+D, Nexen Tire continuará para mejorar la calidad del producto y la tecnología para aumentar la satisfacción del cliente global y convertirse en un desarrollador mundial entre los fabricantes de neumáticos."

Los principales factores para la satisfacción de neumáticos para este estudio consisten en 'recorrido del neumático', 'tracción del neumático y maniobrabilidad', 'desgaste del neumático' y 'aspecto del neumático'. De hecho, Nexen Tire aumentó 82 puntos en el factor de 'desgaste del neumático' del estudio de 2015, que fue un aumento significativo. Este factor es lo que los clientes consideran más importante de todos los factores de satisfacción del neumático, que condujo a una mejora en la satisfacción del cliente para los productos de la empresa este año.

J.D. Power es una empresa global de servicios de información de marketing que es especialmente conocida por su investigación de satisfacción del cliente en calidad de automóviles nuevos. El 2016 U.S. Original Equipment Tire Customer Satisfaction Study se basa en respuestas de 31.977 propietarios originales de vehículos modelo del año 2014 o 2015 desde octubre hasta diciembre de 2015. Para obtener más información acerca del estudio, visite http://bit.ly/1qgheKS. Los objetos de estudio incluyen 12 marcas de neumáticos: Bridgestone, Continental, Dunlop, Firestone, Goodyear, Hankook, Kumho, Michelin, Nexen, Pirelli, Toyo y Yokohama.

Mientras tanto, Nexen Tire posee actualmente cuatro centros de investigación de vanguardia en Corea, China, Europa y Estados Unidos y tres instalaciones de fabricación; dos en Corea y otra en Qingdao, China. En octubre de 2015, la empresa inició la construcción de una nueva planta de fabricación de neumáticos en Zatec, República Checa, que contará con los más avanzados sistemas de automatización y tecnologías respetuosas con el medioambiente. La operación comercial está prevista que comience en 2018.

Acerca de Nexen Tire
Nexen Tire, creada en el año 1942, es un fabricante global de neumáticos con sede en Yangsan, South Gyeongsang Province, y en Seúl, Corea del Sur. Nexen Tire, uno de los fabricantes de neumáticos de crecimiento más rápido en todo el mundo, cuenta con 491 distribuidores basados en unos 141 países aproximadamente en todo el mundo (en julio de 2015) además de contar con tres fábricas - dos en Corea (Yangsan y Changnyeong) y una en Qingdao, China. Otra planta situada en Zatec, República Checa, comenzará sus operaciones en el año 2018. Nexen Tire produce neumáticos para automóviles de pasajeros, SUVs y camiones ligeros, con tecnología avanzada y excelencia en el diseño. La compañía se centra además en la producción de neumáticos UHP, que se basan en tecnologías avanzadas. Nexen Tire suministra neumáticos de equipamiento original a las marcas globales de automóviles en varios países de todo el mundo. En el año 2014, la compañía consiguió un grand slam por los 4 principales premios de diseño mundiales por primera vez entre diversos fabricantes de neumáticos de todo el mundo. Si desea más información visite la página web http://www.nexentire.com.

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