NFL Legacy Twins, Former UVA D1 Athletes, Launch Staxx™ App to Power Financial Health and Wealth Building for Under-30 Earners in the Era of NIL and the Athlete-Class

From Wall Street to Fashion Week, Goldman Sachs analyst MylaGraceBarnett and Ford model HaileyGraceBarnett join their mother, JacquelineJeffriesBarnett, to develop Staxx Beta, a fintech platform that guides athletes and under-30 earners through the daily realities of spending, saving, and investing while building the fiscal architecture for a lasting financial legacy.

PHILADELPHIA, Oct. 2, 2025 /PRNewswire/ -- Hailey and Myla Barnett announce the launch of their new app and financial services digital platform, Staxx™ App, that brings financial empowerment, organization and education to thousands involved in youth sports and under 30 earners. Their mission is to reach thousands, helping users build stronger financial foundations and navigate the often-complex world of youth athletics.

Through the Barnett family's own experience with youth sports—supporting Myla and Hailey in lacrosse and rowing - they witnessed firsthand the dedication and resources required to succeed. Both girls ultimately advanced their athletic careers to the D1 collegiate level, committing to the University of Virginia for lacrosse and rowing, respectively.

"After navigating our own family's financial journey through youth sports and beyond, we were inspired to create a tool that educates and empowers other families to manage the complexities—especially the financial challenges—that come with supporting their children's athletic dreams," says Jacqueline Jeffries Barnett, founder and developer of the Staxx App.

The Barnett twins have carried the athletic mindset—instilled through their youth sports upbringing and inspired by their NFL-legend father, Fred Barnett—into their adult lives and careers. The Barnetts reflect how girls in sports become leaders.

"We are proud that this platform is both founded and developed by women." says Jacqueline Jeffries Barnett. "Our lived experiences bring a unique and diverse perspective to the development process. We deeply understand the mindset and daily realities of families, which allows us to create a more cohesive, practical, and user-centered experience. We know firsthand the challenges families face with the financial demands of youth sports, and we're committed to making that journey more manageable."

STAXX™ is a next-generation platform for financial and brand health — purpose-built for athletes in the NIL era. More than just an app, STAXX is a digital financial partner powered by Ace, our AI-driven, voice-enabled coach delivering real-time guidance on tax compliance, savings, investments, and brand strategy.

Designed to bring transparency, compliance, and financial literacy to today's athletes, STAXX empowers users with the tools and insights they need to protect their earnings and build lasting financial strength.

More than a fintech SaaS, STAXX is a compliance assurance platform, designed by athletes who lived the NIL experience and a policy expert who has shaped national education and fiscal strategies. With Congress actively debating NIL regulations, STAXX delivers the first athlete-centered solution that aligns institutional compliance with public interest — while empowering athletes with agency and education.

With a working MVP, STAXX addresses a dual need:

• Athletes and families seeking trusted, on-demand financial guidance.
• Colleges and institutions requiring turnkey compliance tools.

Together, these position STAXX at the intersection of NIL, athlete empowerment, financial literacy, and compliance — protecting student-athletes where recruiting ends and financial futures begin.

The app features a clean, intuitive dashboard designed to support users across multiple financial dimensions, including:

• A Quarterly Progress Tower to visualize milestones
• Budget KPIs to stay on track
• Income & Contract Calculators
• Receipt Capture for seamless record-keeping

With Ace, users receive smart nudges, personalized reminders, and "tax snacks" (bite-sized financial tips). Ace also supports voice commands.

Staxx is the first SAS platform to fully integrate professional financial tools with NIL tracking, making it uniquely positioned for athletes, creators, and early-stage earners.

Key differentiators:

• Built-in pre-tax planning as a core feature
• Crypto and Real Estate Goal Tracking, ideal for early investors
• Generates professional grade reports compatible with workflows used by accountants, advisors, and agents.

"Talent can open doors, but financial literacy keeps them open long after the cheering fades." Myla Barnett quotes.

"Financial literacy is as important to a young athlete's career as training and nutrition – without it, even the most promising talent can struggle to sustain long-term success." Haily Barnett says.

For Media contact:
Modern Global Communications
Merideth F. Gilmor
[email protected]
Cell:917.860.5792

SOURCE Staxx™ App