Nimbuzz Being Used by SE Asia Career Launcher to Motivate Students via Instant Messaging and to Keep Students More Engaged in Preparing for the GRE

SAN FRANCISCO, April 1, 2013 /PRNewswire/ -- Career launcher, South Asia's leading mobile GRE learning site, has incorporated Nimbuzz's chat buddy free messaging technology to help stimulate students to prepare for the GRE test using an interactive game model gamification to make test preparation more appealing.

Nimbuzz has utilised its mobile platform and its wide reach among the students community for developing GRE Chat Buddy- CLRocks. Career Launcher has played an instrumental role in providing the content for this education-focussed chat buddy.

"In India, the majority of the youth population does not have access to computers with internet connectivity. We have realised that student fraternity have been spending immense time on mobile and we have designed GRE buddy to engage the students more intensely with the education system," said Mr.Vikas Saxena, CEO, Nimbuzz

"In many parts of the country, access to education-focused infrastructure for higher studies is still restricted. Mobile platform has the potential to bridge this restriction with its reach across geographies and demography. This initiative will provide us the platform and connect with more than 20 million users in India with Nimbuzz GRE Buddy- CLRocks." added Satya Narayanan R, Chairman, CL Educate Ltd.

Nimbuzz GRE Chat Buddy has been defined into three phases – Verbal Reasoning, Quantitative Reasoning and Analytical Writing. The module has not only opened up learning process for the GRE aspirants but made it engaging with a ranking process on the leaderboard, designed for this buddy. The leader board provides the ranking on percentile basis and the top three participants will also be awarded by Nimbuzz. The participant will also be able to keep a track on his personal progress.

The tournament can only be accessed by the Nimbuzz users, at a free-cost.

About Nimbuzz:

Nimbuzz is the free messaging and entertainment app for the connected generation. The multi award-winning Nimbuzz application enables users to enjoy free calls, instant messaging, games, file sharing, and social networkingon their mobile device.

In addition, Nimbuzz offers discounted calling rates to most countries in the world.With more than 150 million users in 200 countries - and with more than 210,000 new registrations per day, Nimbuzz is one of the most popular communications applications for any device.

Nimbuzz is available on thousands of the world's most popular devices across all major platforms such as BlackBerry 10, Android, iOS, Symbian, Windows Phone, and J2ME, as well as Windows and Mac computers.

For more information, please visit Nimbuzz.com or follow @nimbuzz on Twitter.

About CL Educate (Formerly Career Launcher:

CL Educate Ltd. is Asia's leading education service provider and is led by a team of IIT-IIM alumni who share a passion for education. Over the past 18 years, CL has established itself as a national player in the field of test prep. Today, it functions across a broad spectrum of educational services including K-12 schools, higher education and vocational training. Currently, CL is present in 175+ cities/towns of India with educational infrastructure in the form of learning centers exceeding 225 in number.

SOURCE Nimbuzz