Nissan Announces Senior Marketing Leadership Appointment

Sep 21, 2011, 16:26 ET from Nissan Americas

FRANKLIN, Tenn., Sept. 21, 2011 /PRNewswire/ -- Nissan today announced that Fred Deperez is named director, Chief Marketing Manager for Nissan Marketing, effective Oct. 3.


In his new assignment, Deperez will report to Jon Brancheau, vice president, Nissan Marketing, Nissan North America, and be responsible for leading lifecycle product marketing efforts supporting Nissan's Versa, Sentra, cube, JUKE and Quest models.

Deperez joins Nissan from Chrysler LLC where, most recently, he has led marketing for the company's Dodge brand. During his time with Chrysler, he also held leadership posts in corporate brand strategy, and global sales and product training as well as global communications for Jeep. Before joining Chrysler, Deperez moved through a series of management assignments in sales and marketing, as well as corporate diversity, with Toyota Motor Sales USA.

"Fred brings terrific experience in automotive marketing to his new role," said Brancheau. "He understands how to bring all the pieces of the marketing mix together to drive growth, and we're excited about the impact he'll have on several of Nissan's most critical core models."

A former U.S. Marine, Deperez holds a bachelor's degree from the University of California, Los Angeles, as well as a master's of business administration degree from the University of Michigan.

About Nissan Americas

In the Americas, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing.  Nissan is dedicated to improving the environment under the Nissan Green Program and was recognized as an ENERGY STAR® Partner of the Year by the U.S. Environmental Protection Agency in 2010 and 2011. More information on Nissan in North America, the Nissan LEAF and zero emissions can be found at

About Nissan

Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 248,000 employees globally, Nissan provided customers with more than 4.1 million vehicles in 2010, generating revenue of 8.77 trillion yen ($102.37 billion U.S.). With a strong commitment to developing exciting and innovative products for all, Nissan delivers a comprehensive range of 64 models under the Nissan and Infiniti brands. A pioneer in zero-emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and winner of numerous international accolades, including the prestigious 2011 European Car of the Year award and 2011 World Car of the Year.

For more information on our products, services and commitment to Sustainable Mobility, visit our website at

SOURCE Nissan Americas