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North vs. South: Regional Chefs Compete for Title of Oscar Mayer 'Freshest Chef'

Chef Brian Landry from New Orleans Wins Oscar Mayer Deli Fresh Sandwich Showdown


News provided by

Kraft Foods

Jul 14, 2010, 08:00 ET

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MADISON, Wis., July 14 /PRNewswire-FirstCall/ -- It's impossible to resist a friendly cooking competition – especially when it involves two incredible chefs! Oscar Mayer Deli Fresh recently hosted the Sandwich Showdown, a challenge between Boston Chef Chris Schlesinger of East Coast Grill and New Orleans Chef Brian Landry of Galatoire's to prepare a sandwich recipe with regional flair using Deli Fresh meats.  To create the sandwich, the two chefs had to visit their local farmers market and find the freshest ingredients to pair with their choice of Oscar Mayer Deli Fresh meats.  Though competition was close, Chef Brian emerged victorious as the Oscar Mayer Deli Fresh meats "Freshest Chef," winning America's votes with his Creole Madame Sandwich recipe.  

Videos featuring Chef Schlesinger and Chef Landry creating their signature sandwiches were posted to Facebook.com/OscarMayer with a call for America to vote for their favorite from July 7 – July 14.

"I'm honored to be named the Oscar Mayer "Freshest Chef," said Chef Brian. "The array of fresh, local ingredients and the variety of Oscar Mayer Deli Fresh meats inspired me to create my winning sandwich."

Oscar Mayer Deli Fresh Meats

All Oscar Mayer Deli Fresh meats come in Stay-Fresh recloseable packages to bring the fresh taste of the deli home without the wait. With 18 deli-inspired varieties like NEW Angus Beef Bologna and Turkey Pastrami, Oscar Mayer Deli Fresh meats are also available in classic favorites like Honey Ham and Oven Roasted Turkey Breast. Five varieties in the extensive line (Oven Roasted Turkey, Smoked Turkey, Smoked Ham, Honey Ham and Rotisserie Chicken) are available in Family Size Packs, providing nine servings per package to feed the entire family while maximizing savings.

For more information on the Oscar Mayer Deli Fresh meats, go to www.GoodMoodMission.com. To view the video recipes from Chef Brian and Chef Chris, please visit Facebook.com/OscarMayer

ABOUT KRAFT FOODS INC.

With annual revenues of approximately $48 billion, Kraft Foods is a global powerhouse in snacks, confectionery and quick meals. The company is the world's second largest food company, making delicious products for billions of consumers in more than 160 countries. The portfolio includes 11 iconic brands with revenues exceeding $1 billion - Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gum; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats. Approximately 70 brands generate annual revenues of more than $100 million. Kraft Foods (www.kraftfoodscompany.com) (NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.


Contacts:

Sydney Lindner

Noelle Overly


608/285-6820

312/988-2109


[email protected]

[email protected]


SOURCE Kraft Foods

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