Northern Lights Distributors Continues Online Educational Series With Focus On Key Accounts Management

OMAHA, Neb., Oct. 9, 2013 /PRNewswire/ -- Northern Lights Distributors, LLC ("NLD"), a broker-dealer specializing in providing comprehensive, advisor-driven solutions for fund distribution services, announced today the next phase of its online educational series detailing the main components of mutual fund distribution.

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NLD has posted an interactive video and white paper in the "Distribution 101" section of its website (www.nldistributors.com/about-us/distribution101). These tools highlight how advisors can utilize Key Accounts Managers to boost the sales of their mutual funds.

"Key Accounts Management plays a vital role in the mutual fund distribution process," said Jonathan Poyer, NLD Distribution Manager and the author of the white paper. "A dedicated Key Accounts Manager serves as an advisor's first point of contact during distribution, providing industry guidance and creating and building home office channel relationships that are necessary for furthering investors' access to a fund."

NLD's Key Accounts Managers provide support to a fund's Key Accounts Manager to help formulate marketing and distribution strategies for advisors launching pooled investment vehicles, and increase selling opportunities by facilitating introductions to broker-dealers and maintaining relationships with home offices and other centers of influence.

In addition to Key Accounts Management services, NLD also offers Sales, Portfolio and Executive Management, and Marketing and Public Relations assistance. Tools to educate advisors about the purposes these three areas serve during distribution will be included in future updates to the "Distribution 101" section of NLD's website.

"We seek to serve as a committed partner to advisors during every step of the fund distribution process," said Mr. Poyer. "Our online educational series furthers this objective because when advisors fully understand all the facets of distribution, we can work with them to make the most informed decisions and ultimately help increase their assets under management."

For more information about NLD, please contact Dana Taormina at 973-850-7305 or [email protected].

About Northern Lights Distributors, LLC, MEMBER FINRA
Northern Lights Distributors, LLC ("NLD"), is a broker-dealer specializing in providing comprehensive, advisor-driven fund distribution solutions. Driven by their mission to help advisors navigate the distribution universe, NLD serves as an engaged partner empowering over 100 investment advisors to focus their time on active fund distribution. NLD's primary distribution services include: providing access to hundreds of established selling agreements, processing 12b-1 payments, facilitating NSCC trading and administering advertising review and submission with the Financial Industry Regulatory Authority Inc. ("FINRA").

Treating each relationship uniquely, NLD works side by side with investment advisors to grow assets in their funds by offering sales and distribution support and assisting in defining and implementing marketing and distribution plans. Through sales and distribution managers, NLD connects funds with broker-dealers to help establish selling agreements and develop working relationships with their representatives. For more information, visit www.nldistributors.com.

2382-NLD-10/8/2013

CONTACT:    Dana Taormina 
                    Jennifer Connelly Public Relations
                    973-850-7305
                    [email protected]

SOURCE Northern Lights Distributors, LLC