NuEarth Hires New President and CEO

Jun 17, 2010, 08:30 ET from NuEarth Corporation

MIRAMAR BEACH, Fla., June 17 /PRNewswire-FirstCall/ -- NuEarth Corporation (Pink Sheets: NUEC) ("NuEarth"), a US based manufacturer and marketer of "Clean & Green" products and technology, announced this week that Mr. Levi Modelevi has joined the company as President and Chief Executive Officer.  Modelevi takes the reins from co-founder Stephan Young, bringing 10 years of experience to NuEarth Corporation with demonstrated leadership capabilities and success in both startup and large corporate operations.  Modelevi will focus on new product development and manufacturing as NuEarth Corporation rapidly approaches US market introduction of its revolutionary AquaSolv and AB Tech Cleaners and Strippers.

Marcie Corbin, Director of NuEarth Corporation, stated that the company's rapid growth has led to the need to bring in an experienced CEO. "We have been very fortunate to have experienced significant growth in our Company since we started NuEarth more than a year ago," said Ms. Corbin.  Mr. Young and Ms. Corbin, Directors of NuEarth stated, "We felt it was time to recruit a business leader with a proven track record to manage operations and provide strategic direction for NuEarth.  Levi offers the unique blend of drive and creativity, combined with international executive management experience that we are confident will take NuEarth to the next level."

Mr. Modelevi has held high level corporate management positions. Most recently, Mr. Modelevi was General Manager for The Avalon Group Ltd's South American operations. "The tremendous growth that we experienced at The Avalon Group in the last four years is the catalyst that makes my new challenges at NuEarth all the more exciting," said Modelevi.  In this position, Levi will work closely with board members, staff and community leaders to build and implement fundraising strategies to support the strategic growth plans and focuses of the Corporations in the expansion of product markets and territories.

"I am thrilled to be joining NuEarth at such an exciting and critical phase of the company's development," said Levi Modelevi, NuEarth's new President and CEO. "NuEarth's AquaSolv technology has the potential to revolutionize the water retention, dust control and drilling markets, and the AB Tech Cleaners and Strippers will bring a 'Clean & Green' technology that will replace more hazardous solutions in various industry cleaning applications.  I'm looking forward to taking NuEarth into the next phase of its development."

NuEarth is a company dedicated to bringing to market "Clean Solutions to Complex Problems" by offering a wide range of biodegradable, environmentally friendly products and technologies that will substitute for many of the hazardous chemicals commonly used all over the world.  For information about NuEarth and its product offerings visit us on the web at

This press release contains forward-looking statements regarding NuEarth within the meaning of Section 27A of the Securities Act of 1933 as amended, as such, may involve risks and uncertainties. Such statements are based on management's current expectations and cannot be guaranteed.  The forward-looking statements discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors affecting NuEarth.  Forward-looking statements speak only as of the date on which they are made and NuEarth undertakes no obligation to publicly revise any forward-looking statement based on the result of new information, future events, or otherwise.

Investor relation contact:

c/o:  Alfon Rosalini


SOURCE NuEarth Corporation