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NuEarth Signs Exclusive United Kingdom Distribution Agreement


News provided by

NuEarth Corporation

Aug 09, 2010, 08:30 ET

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MIRAMAR BEACH, Fla. and MANCHESTER, England, Aug. 9 /PRNewswire-FirstCall/ -- NuEarth Corporation (Pink Sheets: NUEC) ("NuEarth"), a manufacturer and marketer of "Clean & Green" products and technology, today announced the signing of a multi-year agreement with Cheforfield Distribution Ltd ("Cheforfield") of Manchester, England UK to distribute primarily the AquaSolv™ and AB Tech product lines over the life of the deal.  

As a part of the agreement, NuEarth will provide Cheforfield with a supply of products on consignment for the first 6 months of the agreement and Cheforfield will commit to a minimum of $500,000 USD for marketing; advertising and distribution costs for the regional territory over the first 12 months of the agreement.  Under the terms of the agreement, Cheforfield will also be offered as part of their regional territory the Northern European area upon reaching a minimum of $11 Million USD in gross sales over a 18 month sales cycle starting after the first 6 month introductory and evaluation period of the agreement.

NuEarth and Cheforfield will cooperate on retail product certification and have agreed to work together to secure support from key regional wholesale and free trade zone services to better ramp the expansion of the product distribution in the region.  Both companies will also work to ensure the continuation of NuEarth's current regional client product demands, and look to expand our customer choices for applications of our products.

Cheforfield Distribution Ltd is a newly formed product distribution Company, founded by Mark Cheforfield who brings more than 30 years of chemical product marketing and sales in the EU.  Mr. Cheforfield is joined by his partners Jay Abujaub and Rhiad Mohamid Nygen.  Their combined retail and wholesale product marketing and sales experience is 97 years in the chemical industries of the European Union.

NuEarth is a company dedicated to bringing to market "Clean Solutions to Complex Problems" by offering a wide range of biodegradable, environmentally friendly products and technologies that will substitute for many of the hazardous chemicals commonly used all over the world.  For information about NuEarth and its product offerings visit us on the web at www.nuearthcorp.com

This press release contains forward-looking statements regarding NuEarth within the meaning of Section 27A of the Securities Act of 1933 as amended, as such, may involve risks and uncertainties. Such statements are based on management's current expectations and cannot be guaranteed.  The forward-looking statements discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors affecting NuEarth.  Forward-looking statements speak only as of the date on which they are made and NuEarth undertakes no obligation to publicly revise any forward-looking statement based on the result of new information, future events, or otherwise.

Investor relation contact:

c/o:  Alfon Rosalini

866-311-6373

[email protected]

SOURCE NuEarth Corporation

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