Nutella® Announces Contest to Find Chief Nutella Ambassador
U.S. Fans Have a Chance to Become Chief Nutella Ambassador and Help the Famed Hazelnut Spread Celebrate World Nutella Day
SOMERSET, N.J., Sept. 21, 2015 /PRNewswire/ -- Nutella®, The Original Hazelnut Spread®, is pleased to announce its Chief Nutella Ambassador Contest through which U.S. fans compete for the opportunity to be the Chief Nutella® Ambassador to help the brand host next year's World Nutella Day celebration.
Starting today through October 11, 2015, fans nationwide can enter for a chance to win the honor of being the Chief Nutella Ambassador, together with a one year supply* of Nutella hazelnut spread and a week-long trip to New York City. The Chief Nutella Ambassador will be treated to unique New York City experiences that include, among many other VIP experiences, hands-on culinary tours and fine dining that highlight Nutella. During the trip, the Chief Nutella Ambassador will also meet with Nutella representatives to help plan the events surrounding the upcoming World Nutella Day celebration on February 5, 2016.
"World Nutella Day is an occasion that Nutella lovers can call their own – their day to eat and enjoy Nutella and have fun spreading the happy. It was created by a fan, for the fans, and we want to continue that tradition," says Noah Szporn, Category Marketing Manager for Nutella at Ferrero U.S.A., Inc. "That's why this year, we want to give one of our fans a chance to help us celebrate this day and make it more special than ever before."
Interested fans can enter the Chief Nutella Ambassador contest by visiting the Contest website at www.Nutelladay.com and following the on-screen directions to enter, which includes submitting a short video that demonstrates how he/she would lead World Nutella Day. On November 16, 2015, five finalists will be announced and fans will have the opportunity to watch the finalists campaign on social media and vote for their favorite finalist to help Nutella choose the Chief Nutella Ambassador who will lead World Nutella Day 2016.
The Submission Period for the contest ends at 11:59 EDT on October 11, 2015 and the public announcement of the newly appointed Chief Nutella® Ambassador will be made on or about January 11, 2016. All applicants who submit entries that meet the Video Submission Guidelines & Requirements will receive a free t-shirt, courtesy of Nutella®. Four runner-ups will receive a one year supply* of Nutella®.
To learn more about the Chief Nutella Ambassador Contest, including details about entry and prizing, go to www.Nutelladay.com.
For more information on Nutella® please visit NutellaUSA.com and check out Nutella® USA Facebook, Twitter, Instagram and Pinterest pages.
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT INCREASE YOUR CHANCES OF WINNING. Open only to legal residents of the 50 U.S. and D.C. who are at least 18 years of age with a valid email account as of the date of entry. Void where prohibited. Submission Period begins at 12:00:00 AM EDT on 9/21/2015 and ends at 11:59:59 PM EDT on 10/11/2015. For complete details, including entry and prizing details, see Official Rules available at www.nutelladay.com. Sponsor: Ferrero U.S.A., Inc., 600 Cottontail Lane, Somerset, NJ 08873.
*Awarded in the form of 5 cases of twelve (12) 13 oz. jars.
About Nutella®
Nutella® was created in 1964 thanks to Mr. Michele Ferrero; it was based on the recipe for Giandujot developed in 1946 by his father, Pietro Ferrero – confectioner and founder of Ferrero – in Italy's Piedmont area. Nowadays, the popular hazelnut spread with cocoa is available in approximately 160 countries worldwide. Introduced to the US market in 1983, it has since become the number one selling branded hazelnut spread in America. Nutella celebrated its 50th anniversary in 2014.
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SOURCE Nutella
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