NUTRILITE Valerian and Hops Supplement Named First Sleep Aid Product in NSF Certified for Sport Program

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ADA, Mich., Oct. 16, 2012 /PRNewswire/ -- NUTRILITE^® Valerian and Hops Dietary Supplement exclusively from Amway is the most recent NUTRILITE product to be certified under NSF International's Certified for Sport^® program. NUTRILITE Valerian and Hops is the first-ever sleep aid product to be accepted into the NSF Certified for Sport program, demonstrating to athletes that it has been tested and certified free of banned substances.

(Logo:  http://photos.prnewswire.com/prnh/20120723/DE43862LOGO )

NUTRILITE Valerian and Hops supplement works to enhance restful sleep due to its relaxing effect on the central nervous system with its blend of valerian, hops, and lemon balm. The sleep aid is the brand's fifth supplement to be NSF Certified for Sport in addition to NUTRILITE Concentrated Fruit and Vegetables, NUTRILITE Daily, NUTRILITE DOUBLE X^® Vitamin/Mineral/Phytonutrient, and NUTRILITE OCEAN ESSENTIALS^® Balanced Health Omega-3 Supplement, all of which have already earned the NSF Certified for Sport certification.

NSF International's Certified for Sport is a rigorous program that verifies a dietary or sports supplement is free of more than 170 athletic banned substances, including stimulants, narcotics, steroids, diuretics, beta-2-agonists, masking agents, and other substances, as well as unsafe levels of contaminants.

The NSF Certified for Sport program protects athletes from prohibited substances and is recommended by leading sports organizations, including the Canadian Centre for Ethics in Sport (CCES), the National Football League (NFL), Major League Baseball (MLB), National Hockey League (NHL), the Ladies Professional Golf Association (LPGA), and the Professional Golf Association (PGA).

The NUTRILITE supplements that earned NSF Certified for Sport certification underwent rigorous testing and inspection to verify compliance to NSF/ANSI Standard 173, the only official accredited American National Standard for dietary supplements and ingredients. The certification process requires:

• Toxicological review of the label and formula to verify product formulation.
• Product testing to verify and quantify dietary ingredients declared on product label.
• Good Manufacturing Practices (GMP) audits.
• Contaminant screening, which involves testing to ensure there are no ingredients present that have not been declared on the label nor unsafe levels of contaminants.
• Banned substance screening to certify the product is free of prohibited substances on the World Anti-Doping Agency's (WADA) list, NFL, MLB, and NCAA prohibited-substances lists. (This includes screening for more than 170 athletic banned substances.)  

The NSF certification process also requires ongoing monitoring and testing to ensure products certified by NSF International continue to comply with these requirements.

To learn more about the NUTRILITE^® brand and NSF International's Certified for Sport^® program, visit  Amway.com/nutrition or nsfsport.com.

About Nutrilite

NUTRILITE, exclusively from Amway, is the world's No. 1 selling vitamins and dietary supplements brand.¹ Amway is so committed to total quality control of its plant concentrates from seed to tablet, it offers the only global vitamin and mineral brand to grow, harvest, and process plants on its own certified organic farms.¹ Nutrilite farms are located in California, Washington, Mexico, and Brazil.

NUTRILITE Daily Multivitamin, Concentrated Fruits and Vegetables, DOUBLE X^® Vitamin/Mineral/Phytonutrient, and NUTRILITE OCEAN ESSENTIALS^® Balanced Health
Omega-3 supplement, the brand's four most popular supplements in North America, have completed the NSF Certified for Sport program. This reduces the risk that a dietary or sports supplement contains banned substances.

About NSF International: 

NSF International is an independent organization that writes standards, and tests and certifies products for the food, water, and consumer goods industries to minimize adverse health effects and protect the environment (nsf.org). Founded in 1944, NSF is committed to protecting human health and safety worldwide. NSF is a World Health Organization Collaborating Centre for Food and Water Safety and Indoor Environment.

NSF International's Health Sciences Division includes NSF Pharmalytica, a GLP & GMP contract laboratory; NSF-DBA, which has more than 25 years of pharmaceutical, dietary supplement, and medical devices training expertise; NSF Reference Standards; and NSF Dietary Supplement Certification and NSF Certified for Sport athletic banned substances screening. NSF's Health Science Division operates globally throughout North America, Europe, the Middle East, Africa, Asia, and Latin America.

¹Source: Euromonitor International Limited; www.euromonitor.com/amway-claims.

SOURCE Amway