Nutrition Frontrunner Designer Whey® Leads Market By Offering an Entire Portfolio of Gluten-Free Certified Protein Products!

LOS ANGELES, Aug. 7, 2013 /PRNewswire/ -- America's favorite whey protein brand Designer Whey® and all of its products are now officially gluten-free certified. As a result, Designer Whey is one of the first protein brands in the nutrition category to have its entire portfolio of protein products (100-calorie protein powders, shakes, bars, drink mixes) gluten-free certified.

(Logo:  http://photos.prnewswire.com/prnh/20130807/PH60126LOGO)

The pioneer and innovator of premium whey products for over 20 years has passed the stringent certification process of the GFCO, and all its product lines are gluten-free-certified, so gluten-free consumers can be assured in making their desired protein supplement choice. In fact, the gluten-free certification for Designer Whey's products is twice as strict as the recently published FDA regulation. All Designer Whey products will now feature the official "GF" logo that consumers have known to trust. It signifies that the Gluten-Free Certification Organization has found less that 10 ppm of gluten in all raw and finished Designer Whey products and has audited all of its manufacturing facilities.  New packaging with the "GF" logo will be on store shelves in Fall.

"We are constantly looking to bring high quality, consumer-desired protein products to the market.  With an increasing number of consumers making gluten-free choices, we felt it was critical to attain the official 'GF' certification across our entire line.  Just as we strived to deliver naturally flavored and sweetened products in 2012, Gluten-Free certification was our goal for 2013 and we're thrilled to have accomplished this through the hard work of the team and our suppliers," said Grace Jeon, CEO of Designer Protein.

Made with natural 100% premium whey and naturally flavored and sweetened, Designer Whey is the perfect foundation for a nutritious, protein-packed, and delicious smoothie mix, at only 100 Good-For-You Calories™. Visit designerwhey.com for recipes and expert advice in nutrition and fitness and to sign-up for monthly newsletters.

ABOUT DESIGNER PROTEIN LLC

Designer Whey Protein™ is a leading brand of protein powder products and a pioneer in the sports nutrition market since the early 1990's. Designer Whey has spent more than $10 million on research to find the perfect blend of nutritional whey protein with great taste. Active people who use Designer Whey protein products before and after workouts can experience increased strength, improved power, faster muscle recovery, better health and performance. Designer Whey also offers ready-to-drink protein shakes and nutrition bars that carry on the brand's tradition of great tasting, lower calorie, best in class products. Designer Protein, LLC also offers the popular Aria™ women's protein product, and Designer Whey Sustained Energy. For more information visit www.designerwhey.com.

ABOUT WHEY PROTEIN

Whey protein is naturally derived from milk and quite possibly the most perfect protein when it comes to refueling the body. Whey's 'building blocks' also known as 'the essential amino acids' are vital to recovery and performance.

Contact: Melissa Gibson, Krupa Consulting                                                 
Email /(323) 656-6995

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