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NY State PTA, The National Road Safety Foundation Sponsor Poster Contest To Combat Distracted Walking

Pedestrian Injuries Spike, Especially Among Kids, As More Use Mobile Devices; 40 Kids Die Every Day Nationwide in Pedestrian Incidents


News provided by

The National Road Safety Foundation

Feb 27, 2018, 09:40 ET

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ALBANY, N.Y., Feb. 27, 2018 /PRNewswire/ -- The New York State PTA and The National Road Safety Foundation are partnering to make young people throughout the state aware of the dangers of walking while distracted by sponsoring the first Defeet Distractions New York poster contest.

The contest invites young people in grades 1 through 6 to submit a poster that warns about walking while distracted. Entries must be submitted through a school PTA Unit in New York State by May 15. The winning poster design will win $1,500 for his or her PTA Unit, and three runners-up will each win $500 for their school PTA Units.

"Distracted walking has become a big safety challenge, as more young people have cellphones and other hand-held devices," said Michelle Anderson of The National Road Safety Foundation, a non-profit group that promotes driver and pedestrian safety. "Throughout the U.S. more than 40 young people get hit by cars every day as they walk, and the number of pedestrian injuries due to distraction from cellphones has risen 35 percent in the past three years. These are sobering statistics and we hope the Defeet Distractions New York contest will encourage young people to learn about the dangers of distraction and help make their families, friends and communities aware as well."

"The health and safety of our children is, by far, the biggest concern of parents and teachers," said Gracemarie Rozea, New York State PTA President. "We hope the Defeet Distractions New York contest will enhance awareness of things that can be pedestrian distractions so our children can walk safely. We want to avoid a senseless tragedy that can devastate a family and an entire school community. We believe education can make a difference."

Details, entry forms and lesson plans for parents and teachers are available at https://nyspta.org/home/programs/everychild-travelssafely/

The National Highway Traffic Safety Administration and the Centers for Disease Control estimate more than 40,000 children suffer pedestrian injuries every year, at an annual cost in excess of $8 billion. The most common causes of pedestrian distraction among children are listening to loud music, talking with someone while crossing a street, texting or talking on the phone while walking, and playing video games while walking.

As part of the Defeet Distractions New York poster contest, The National Road Safety Foundation is making lesson plans and a student-parent no distractions pledge form available online at no charge.

Parents and teachers should check with their school PTA Unit President or contact the New York State PTA at [email protected].

The New York State PTA membership statewide is comprised of hundreds of thousands of parents, families, teachers, administrators, students and other child advocates in more than 1,400 local units and councils.  PTA is a powerful voice for all children, a relevant resource for families and communities, and a strong advocate for the education and wellbeing of every child.

The National Road Safety Foundation, Inc. (NRSF) is a 501 (c)(3) non-profit charitable organization that for more than 55 years has been dedicated to reducing crashes, deaths and injuries on our nation's highways by promoting safe driving habits through greater public awareness.

NRSF produces documentaries, educational programs and public service campaigns for broadcast and for use in safety, educational and enforcement programs by police, teachers, traffic safety agencies, healthcare professionals, youth advocacy groups and other grass-roots related agencies, as well as federal, state and local government agencies. NRSF programs, which are free, deal with distracted driving, speed and aggression, impaired driving, drowsy driving, driver proficiency and pedestrian safety. The Foundation also works with youth advocacy groups and sponsors contests to engage teens in promoting safe driving to their peers and in their communities.  For information or to download free programs, visit www.nrsf.org or www.teenlane.org.

Contact: David Reich 
212 573-6000 [email protected]

SOURCE The National Road Safety Foundation

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