OfferMobi Solidifies Leadership Position in Mobile Daily Deal Space with New Services and Features for Mobile Apps and Daily Deal Sites

Leading performance-based marketing mobile network builds on recent launch of customer acquisition platform for mobile daily deals

Sep 22, 2011, 10:00 ET from OfferMobi

NEW YORK, Sept. 22, 2011 /PRNewswire/ -- OfferMobi, the first US-based performance marketing network for mobile advertising campaigns, announced today a number of new service offerings that are now provided on the recently launched OfferMobi Daily Deal Mobile Marketing Platform.

For its clients in the social commerce, flash sale, and daily deal sectors of digital and mobile marketing, the OfferMobi Daily Deal Mobile Marketing Platform offers the following features and benefits:

  • Performance based: Daily Deal site owners, aggregators, and agencies only pay for "actions" - not impressions or clicks.
  • Daily Deal site owners on the mobile web only pay for customer registrations or signups.
  • Daily Deal mobile App owners only pay for downloads and installs of their Apps on both the iOS (iPhone/iPad) and Android platforms.
  • 100% non-incentivized traffic and App downloads.
  • Local marketing capabilities: Geo-targeting, specific city/zip code targeting.
  • Acquiring high lifetime value customers for Daily Deal companies in the United States and globally.

OfferMobi has a network of 12,000+ Mobile publishers and App developers who run our managed performance campaigns for over 100+ brand and direct response advertisers across all mobile devices.  To date, OfferMobi publishers have completed over 4.5 Million conversions for our advertisers.  The Mobile Daily space is starting to heat up and will face the same challenge that these companies experienced on the Web - the challenge of inefficient customer acquisition.  This is where the OfferMobi platform shines by providing high quality / high lifetime value customers for both Mobile Daily Deal sites and Apps.

Today's announcement follows the official launch of the OfferMobi Daily Deal Mobile Marketing Platform earlier this month, which debuted at The Daily Deal Media Conference in Chicago.  At the event, OfferMobi co-Founder and Chairman Howie Schwartz spoke during the "Mobile Strategies" panel discussion and provided key insights to executives and decision makers from influential sectors in the Daily Deal space. Schwartz also outlined best practices on how to build high quality mobile customer acquisition for Daily Deals.

The OfferMobi team will also be in attendance at the upcoming Daily Deal Summit West to expand its footprint in this new vertical market.

"We are pleased to enter the Daily Deal industry with our new OfferMobi Daily Deal Mobile Marketing Platform," said Mark Roth, CEO of OfferMobi. "We plan to build on the recent momentum within the Mobile Daily Deal space by expanding our tried and true performance-based mobile business model to new markets, and taking our customer service to the next level."

For more information on the launch of the new OfferMobi Mobile Customer Acquisition platform for Daily Deal companies please visit www.offermobi.com/deals.

About OfferMobi:

OfferMobi is the first USA-based mobile affiliate network. Launched in early 2010, OfferMobi has amassed a loyal following of over 12,000 mobile publishers who are seeking performance based commissions from mobile ad campaigns they can run on their mobile sites and iOS and Android Apps. OfferMobi acts as both an agency and a performance based network for advertisers who wish to promote their mobile enabled website, App, or click to call/pay per call campaign. OfferMobi works with mobile publishers who own leading mobile destinations, popular App owners and other mobile ad networks to increase the revenue they earn from their mobile ad inventories on a performance basis. For more information, visit www.offermobi.com.

Media Contact:
Matt Rizzetta
North 6th Agency
212-334-9753
mrizzetta@n6a.com

SOURCE OfferMobi



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