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OfficeMax Launches 'Holiday Party Bingo' Mobile Application Bringing Cheer and Delight to Holiday Party-Goers

- New mobile application gives holiday party-goers the opportunity to connect around upcoming events, have fun and share party photos through mobile and Facebook integration -


News provided by

OfficeMax

Nov 30, 2010, 10:00 ET

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NAPERVILLE, Ill., Nov. 30, 2010 /PRNewswire/ -- For many, annual holiday parties can be a stressful time, but with the launch of a new application today from OfficeMax® (NYSE: OMX), a leader in office products and services, holiday parties this year are about to get a whole lot more fun! Introducing "Holiday Party Bingo," an iPhone application that works alone or in conjunction with the companion Facebook app to give holiday party-goers the opportunity to connect around upcoming events, nominate friends or coworkers for playful categories, and share party photos in real-time. Holiday Party Bingo for iPhone is a free iPhone application available from the App Store and accessible on Facebook.

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To view the multimedia assets associated with this release, please click; http://multivu.prnewswire.com/mnr/officemax/46657/

(Photo: http://photos.prnewswire.com/prnh/20101130/MM06670)

To start, users create their event at Holiday Party Bingo on Facebook, invite friends or coworkers, and customize their Holiday Party Bingo board by selecting twelve categories. Categories range from "Last Man Standing" to "Most Elftastic," "Appetizer King," and "World's Wildest Dancer." Those who are invited by the host are directed to a special event page on Facebook where they can make predictions about the holiday party by nominating friends or coworkers for a category on the Holiday Party Bingo board. Party-goers who visit the Facebook page also receive a special code giving them access to the Holiday Party Bingo board on their iPhones. During the live event, guests can view their custom party board, take photos upload photos to Facebook. After the event, party-goers have the chance to view and tag party photos in a special Facebook slideshow and view the winners for each Holiday Party Bingo category. Guests can also order a keepsake 2011 calendar through OfficeMax ImPress® featuring the  photos and categories to keep the holiday party laughter going year-round.

"It's a tradition at OfficeMax to spread cheer during the holiday season, and this year, we're bringing cheer and delight to party-goers across the country with the launch of our new Holiday Party Bingo mobile application," said Bob Thacker, SVP of marketing and advertising for OfficeMax. "Through this application, we hope to offer party-goers an innovative and new way to interact around holiday events, share experiences, and keep the holiday fun going before and after each event."

Holiday Party Bingo was created by OfficeMax's mobile team in collaboration with Rosetta, the nation's largest independent direct and digital interactive agency. In addition to Holiday Party Bingo, OfficeMax is spreading cheer with the launch of its popular holiday eGreeting site, ElfYourself.com, powered by JibJab where people are creating free personalized eGreetings and sharing with friends, family and coworkers around the globe. On Facebook, OfficeMax fans are also invited to engage in a new application called Elfmas Town where users play holiday games, earn points and exchange them at Santa's Workshop for shopping promotions at OfficeMax.

About OfficeMax

OfficeMax Incorporated (NYSE: OMX) is a leader in both business-to-business office products solutions and retail office products.  The OfficeMax mission is simple.  We help our customers do their best work.  The company provides office supplies and paper, in-store print and document services through OfficeMax ImPress®, technology products and solutions, and furniture to businesses and individual consumers.  OfficeMax customers are served by more than 30,000 associates through direct sales, catalogs, e-commerce and approximately 1,000 stores.  To find the nearest OfficeMax, call 1-877-OFFICEMAX.  For more information, visit officemax.com.

OfficeMax Media Contacts

Bill Bonner

Jennifer Rook

630 864 6066

630 864 6057

SOURCE OfficeMax

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