WOODLAND HILLS, Calif., March 21, 2012 /PRNewswire/ -- JMPR Public Relations today announced that it has been appointed as the agency of record for Omix-ADA, Inc.®, handling wholesale and consumer media outreach for the world's largest independent manufacturer of Jeep® parts and accessories based in Suwanee, Ga.
JMPR will take on a broad range of media relations responsibilities for Omix-ADA, Inc. including the launch of new products and creating brand awareness within the off-road and Jeep aftermarket/restoration industry and among key audiences. JMPR will further assist with company representation and brand development by directing and coordinating media outreach at industry events and consumer tradeshows across the country.
"As one of the most iconic designs ever created, the Jeep has been the capstone of off-road vehicles for more than half a century," said JMPR President and lifelong automotive enthusiast Joseph Molina. "It's an honor to be working with one of the most respected brands devoted to Jeep and the off-road industry. Omix-ADA is a company that is not only active in the preservation of vintage Jeeps, but also fosters the newest generation of enthusiasts with cutting edge off-road technology. We are looking forward to helping Omix-ADA and its President, Al Azadi further its goals in 2012."
Omix-ADA, Inc. is the world's largest independent manufacturer and wholesaler of Jeep parts and accessories, with a product line featuring more than 16,000 unique products. As a global leader in the off-road industry, Omix-ADA, Inc.'s brands Omix-ADA, Inc.®, Rugged Ridge®, Alloy USA®, Outland Automotive®, Precision Gear® and ORV by Rugged Ridge® are sold and distributed in more than 50 countries worldwide.
JMPR (www.jmprpublicrelations.com) is based in Woodland Hills, Calif. and was founded in 1977. Its clients, covering a wide variety of automotive, transportation and lifestyle industries, include Bentley Motors, Bugatti Automobiles, Piaggio Aero, Barrett-Jackson, Airstream Trailers, Pep Boys, Meguiar's, Inc and Kampgrounds of America among others.
SOURCE JMPR Public Relations