Omnitracs Analytics Celebrates A Decade Of Big Data, Predictive Modeling

DALLAS, June 1, 2015 /PRNewswire/ -- Omnitracs Analytics, part of Omnitracs and a pioneer in applying predictive analytics and remediation solutions to the transportation industry, has paved the way in predictive modeling and big data in road transport for 10 years. Since 2005, Omnitracs Analytics has analyzed driver behavior over 35 billion miles and accumulated 85 years' worth of transport data to become the big data leader in transport data analytics and predictive modeling. In celebration of this milestone anniversary, Omnitracs Analytics is offering a six month free trial of its custom Recruiting Model, designed to effectively pinpoint the most suited driver to hire.

Omnitracs Analytics began as a fledgling startup, based on the notion that in-cab technology and driver data could be used to predict drivers most likely to have an accident. What started as a big idea transpired into a game-changing technology for countless transport companies—saving lives, averting thousands of accidents, increasing productivity, keeping drivers employed, and reducing insurance costs. Today, the company effectively predicts sleep patterns, DoT recordable accidents, ideal pairing of team drivers, the best driver to hire, intelligent routes, critical events, cargo theft, tire failure and roadside breakdowns.

"Before 2005, we looked at drivers like they were still-frame pictures, either safe or unsafe. With big data we now see drivers like moving pictures—constantly changing from safe to unsafe over time. Our models slow down the moving picture, so we can study each frame of data and pinpoint behavior predictors," said Dean Croke, vice president of Omnitracs Analytics. "Today, we run 85,000 driver-models every month. Additionally, using our latest Text Analytics Models, we're able to study 134 million words per month to help identify drivers most likely to have accidents or voluntarily terminate employment."

95 percent of the predictors of risk do not initially come from a fleet's raw data. The predictors only surface once applied to Omnitracs Analytics proprietary algorithms. For a limited time, new customers that purchase a Retention Model—an advanced platform that detects subtle changes in driver behavior to identify which drivers are likely to leave a company—before September 30, 2015 will receive a six month free trial of a custom designed Recruiting Model. Together the Recruiting Model and Retention Model can help build a true picture of which drivers to hire and focus on to maximize productivity and help reduce employee turnover.

"With Omnitracs Analytics predictive modeling, the possibilities are endless. Over the next 10 years, just as it did from 2005 to 2015, we're confident that Omnitracs Analytics will shape how the industry evolves and how we think about safety, driver retention and big data," said John Graham, CEO of Omnitracs.

Reggie Dupré, CEO of Dupré Logistics, LLC and Omnitracs Analytics customer, commented, "Ten years ago, like most companies, we thought we were doing all of the right things. We'd passed every DOT audit in our history, but were still having accidents. We knew there was more we could do, but were at a loss as to where to start. It wasn't until we partnered with Omnitracs Analytics that the solution presented itself with laser-like precision. We learned to embrace big data using data analytics and predictive modeling. In a very short period of time we saw a dramatic turnaround in safety results and are now recognized as an innovative industry leader in managing risk."

Longtime Omnitracs Analytics' customer, Jay England, CEO of Pride Transport, added, "We've laid out aggressive future growth plans and being a multi-generational company we had a lot of experience to draw from. The problem was that experience didn't quite line up with today's rapidly changing driver demographic and transport task. The rate of change since the beginning of the digital age in 2002 has meant we've captured more electronic data in the last 10 years than in the previous 100 years, and that meant we needed to use different management techniques and tools to make sense of the terabytes of data at our disposal."

England continued, "That's when we contracted with the big data experts at Omnitracs Analytics to better understand what made drivers tick, but more importantly, help focus our efforts on only those drivers most likely to quit. What Omnitracs Analytics is doing with predictive models and data analytics has substantially reduced driver turnover in our at-risk population and helped us continue to grow without losing what made us successful in the first place."

To take advantage of Omnitracs Analytics' special anniversary offer, please contact Drew Daly at [email protected]. To learn more about Omnitracs Analytics, visit: www.omnitracsanalytics.com.

About Omnitracs Analytics
Omnitracs Analytics is a business unit of Omnitracs, LLC, and offers a comprehensive, cloud-based predictive analytics and remediation solution for transportation companies. This predictive analytics platform examines and aggregates thousands of data points across an organization to identify the root causes of likely events before they occur, helping companies anticipate future events such as driver accidents, employee turnover and workers' compensation claims and help prevent them from taking place. Omnitracs Analytics' product suite includes predictive modeling solutions for driver fatigue, fleet safety, worker's compensation, recruiting and retention. For more information, please visit www.omnitracsanalytics.com.

About Omnitracs, LLC
Omnitracs, LLC is the leading providers of fleet management, routing and predictive analytics solutions for private and for-hire fleets. Omnitracs' more than 800 employees deliver software-as-a-service-based solutions to help more than 30,000 private and for-hire fleet customers manage nearly 1,000,000 mobile assets in more than 60 countries. The company pioneered the use of commercial vehicle telematics over 25 years ago and today its intuitive technologies, including solutions for safety and compliance, fuel efficiency, driver retention, fleet productivity, GPS fleet tracking, route planning, scheduling, and fleet maintenance, enable customers to solve common fleet problems and achieve their business objectives. Omnitracs, LLC includes Roadnet Technologies, XRS, Sylectus, Omnitracs Analytics, and Omnitracs Mexico. Omnitracs is part of the Vista Equity Partners portfolio of companies.

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