BUFFALO, N.Y., April 16, 2019 /PRNewswire/ -- OnCore Golf, an innovative golf ball manufacturer, and CHIP'd, an Internet of Things (IoT) company focused on bringing smart ball technology to the sporting goods industry, have entered into a partnership to accelerate the final development and commercial launch of the GENiUS Ball – the ball with a brain.
The brains of the smart golf ball being developed by CHIP'd incorporate the latest in GPS, Bluetooth, antenna and battery design. Mobile applications will enable golfers to connect with the GENiUS Ball to track GPS location and ball flight characteristics – like carry and total distance, backspin, initial ball speed, and more – in real-time on their smartphones, with data for every shot being stored in the cloud for post-round review and game analysis.
OnCore is known for its high-performance golf balls of patented and proprietary design – bringing performance characteristics not previously seen in USGA conforming balls to golfers of all skill levels. The team of leading electronics experts at CHIP'd have decades of experience developing products for the smartphone industry and the Internet of Things (IoT), along with a background in cloud-based software and golf analytics.
"By bringing together the skills and expertise of the two organizations, we expect to achieve a result that neither could reach alone," said OnCore Chairman and CEO Keith Blakely.
The collaboration between the two organizations is expected to deliver a ball whose play and performance is indistinguishable from some of the best golf balls on the market today.
"I've always believed a smart golf ball was inevitable and would be a game changer in the golf industry," says Chris Beck, former Srixon Brand Manager and current CHIP'd Advisor. "With obvious benefits for the golfer in play and practice, this technology can also change the way PGA professionals teach, how superintendents manage golf courses and how OEM's fit and sell equipment. The rich data collected from smart golf balls will benefit the entire golf industry."
For more information regarding OnCore's technology, team and line of high-performing golf balls, please visit, http://www.oncoregolf.com.
For more information about CHIP'd, visit chipd.io.
About OnCore Golf
OnCore is dedicated to delivering breakthrough technology and innovation, while inspiring golfers at all skill levels and abilities. The company entered the golf ball industry through development of the first-ever commercially available USGA-conforming hollow metal core ball. The company has since developed a growing suite of differentiated products distributed worldwide that now includes the award winning Avant 55 low compression ball and the top-performing ELIXR tour ball, a Golf Digest 2019 Hot List gold award winner. For additional information, visit: OnCoreGolf.com and GeniusBall.com.
CHIP'd is on a mission to create hardware and software that will allow sporting objects to be tracked in 3D and in real-time on your mobile device. CHIP'd is a Southern California technology company and was founded with the goal of developing the enabling technology that would make the Smart Golf Ball a reality. Beyond golf, the patent-pending technology has applications for various sports and activities that will give athletes at all levels access to game-changing analytics and 3D visualizations for entertainment or game improvement. CHIP'd founders are engineering experts who have developed and launched products for customers like Apple, Nokia, Samsung, Microsoft, Qualcomm, Broadcom and Intel, along with golf and software mavens with experience developing cloud-based platforms and golf analytics. For more information, visit www.CHIPd.io.
SOURCE OnCore Golf