ooVoo Reveals Secrets to Making Your App Go Viral at Apps World Europe in London

Oct 17, 2013, 18:53 ET from ooVoo, LLC

LONDON, Oct. 17, 2013 /PRNewswire-USNewswire/ -- Apps World Developer Conference & Exhibition -- ooVoo, the largest independent social video chat provider with over 85 million registered subscribers worldwide, will be in London later this month to showcase their superior quality video chat app and SDK. ooVoo's award-winning platform has also been shortlisted as a finalist for the Apps World Appster Awards for Best App Technology in 2013.

ooVoo President, Jay Samit, will be speaking on two occasions at the conference. As a digital media innovator and technology pioneer, Jay will provide expert insight into the secrets of what makes an app become wildly viral overnight. Later on a panel, he will address mobile content marketing and the strategies that take an app to the next level, with particular focus on usability, market research and active listening.

5 Secrets to App Virality
Date: October 22nd
Location: Developer World, Earls Court 2, Warwick Road, London
Session Time: 1510

Creating a Successful Mobile Content Marketing Strategy
Date: October 22nd
Location: Mobile Marketing & Advertising, Earls Court 2, Warwick Road, London, Mobile Marketing & Advertising Booth
Session Time: 1700

Other Panel Participants:
Gilbert Hill, MD Governor for Technology, DMA (Moderator); Terry Makewell, Head of Digital & Global Media, Met Office; Ben Ladkin, Operations Manager, Arsenal Media Group, Arsenal Football Club; Jody Goodall, Head of Solutions Architecture, Wm Morrison Supermarkets Plc; Rob Whitehurst, Global Head of Business Development, Aurasma

Apps World Appsters Award Ceremony
Date: October 22nd 
Location: Roof Gardens, Kensington, London
Awards Time: 1930
ooVoo Finalist in Best App Technology category

ooVoo is attending Apps World in London because the United Kingdom is ooVoo's fastest growing market in Europe, growing at twice the rate as Italy and almost three times the rate as Germany.

Now in its fourth year, Apps World has grown to be the leading global multi-platform event in the app industry. This year's event is set to be the biggest yet with over 250 exhibitors and 8000+ attendees including developers, mobile marketers, mobile operators, device manufacturers, platform owners and industry professionals registered for two days of high level insight and discussion. Keynote speakers include Steve Wozniak, Co-founder of Apple and Trip Hawkins, Founder of Electronic Arts.

About ooVoo, LLC
ooVoo provides a high-quality, free, social video chat service and integrated instant messaging for more than 85 million registered users worldwide. Bringing multi-party HD video chat to users around the world, ooVoo enables people to connect with their friends, family and community via 12-way video chat on any Android or iOS-based mobile or tablet device, desktop, over the Web, and Facebook,  using cloud-based connectivity. Named one of "The 50 Best Free iPhone Apps" and one of "The 100 Best Android Apps of 2013" by PC Magazine as well as a recent Tabby Award winner, the free, award-winning ooVoo mobile app can be downloaded in the App Store or in Google Play.

Headquartered in New York City, ooVoo is a privately-held company funded by Myrian Capital, a growth capital firm with investments in video communications, social media and advanced advertising, www.myriancapital.com.  Follow ooVoo on Facebook at www.facebook.com/ooVoo and through Twitter at www.twitter.com/ooVoo.

Tammy Blythe Goodman

Dani Siemon 
Zeno Group