OpenAI and Applied Intuition Enter Into Strategic Collaboration to Usher in a World of Intelligent Vehicles

Collaboration harnesses vehicle intelligence to deliver intelligent assistants to all moving machines

MOUNTAIN VIEW, Calif., June 10, 2025 /PRNewswire/ -- Applied Intuition, Inc., a global leader in vehicle intelligence, and OpenAI today announced the companies are collaborating to advance next-generation, AI-powered experiences in vehicles worldwide. With nearly 100 million new vehicles produced globally each year, this collaboration aims to transform and elevate the driving experience for consumers everywhere by making intelligence a part of every machine.

With over 150 million lines of code running on new vehicles today, the modern vehicle is becoming analogous to a smartphone on wheels. The collaboration between Applied Intuition and OpenAI will focus on transforming the modern vehicle into an intelligent companion integrated with the latest developments in AI. By bringing large language model-powered voice assistants and agents into the vehicle, the next generation of vehicles will be productivity tools with deeply personalized experiences for consumers.

A key focus of the collaboration is delivering seamless connectivity between intelligence on mobile devices and personal vehicles. Additionally, Applied Intuition will deploy ChatGPT across multiple departments to enable its employees to be more productive, efficient, and strategic in its pursuit of its goals.

"We're pleased to support Applied Intuition's efforts to bring powerful AI to the in-vehicle experience," said James Dyett, head of enterprise and strategic sales at OpenAI. "With ChatGPT, Applied Intuition will also have access to powerful AI that supports their teams as they pursue a new type of experience in the automotive sector."

"We see mobile devices and personal vehicles as part of a broader, connected ecosystem, and we're excited to take the first step in creating that bridge," said Qasar Younis, co-founder and CEO of Applied Intuition. "OpenAI has done a great job bringing world-class AI to consumers internationally, so naturally we see a huge opportunity to expand the intelligence we provide to vehicles."

About Applied Intuition
Applied Intuition is the vehicle intelligence company that accelerates the global adoption of safe, AI-driven machines. Founded in 2017, Applied Intuition delivers the toolchain, Vehicle OS and autonomy stacks to help customers build intelligent vehicles and shorten time to market. Eighteen of the top 20 global automakers and major programs across the Department of Defense trust Applied Intuition's solutions to deliver vehicle intelligence. Applied Intuition services the automotive, defense, trucking, construction, mining and agriculture industries and is headquartered in Mountain View, CA, with offices in Washington, D.C., San Diego, CA, Ft. Walton Beach, FL, Ann Arbor, MI, London, Stuttgart, Munich, Stockholm, Seoul and Tokyo. Learn more at appliedintuition.com.

SOURCE Applied Intuition, Inc.