OrderMotion Releases OMX 3.0 -- Expands Direct-to-Consumer Commerce Options for Mid Market Merchants and Marketers

New release features major operational and revenue generating enhancements highlighted by OrderMotion's Connector for Magento(TM) along with tokenization support for CyberSource(R)

Oct 18, 2011, 07:00 ET from OrderMotion, Inc.

BURLINGTON, Mass., Oct 18, 2011/PRNewswire/ -- (http://www.myprgenie.com) -- OrderMotion, Inc., the leading web-based order management and marketing campaign platform company, today announced the release of version 3.0 of its OMX platform. Packed with significant feature enhancements, OMX 3.0 reflects OrderMotion's ongoing commitment to create technology solutions that serve the needs of mid market merchants and marketers.

Some of the new additions include: scheduling of sophisticated marketing campaigns, revenue generating customer service agent tools, state-of-the-art credit card security via CyberSource tokenization support, and enhanced support for Magento gift cards and OMX gift certificates.

"Growing businesses often reach a critical juncture where they must weigh the pros and cons of building vs. buying technology," said Wendy LaHaye, OrderMotion's Chief Product Officer, "OMX 3.0 is a major leap forward in order management technology. The ability for any business to replicate similar functionality would be cost-prohibitive and challenging even for the best of IT departments. SaaS solutions like ours let merchants focus more on growing their business and less on worrying about technology."

One example of worry-free technology includes the addition of CyberSource tokenization support in OMX 3.0. CyberSource joins Litle and Company as another leading payment processor using tokenization supported by OrderMotion to increase the security of electronic transactions.

"As a certified PCI level one service provider, data security is a key component of our architecture," said Marty Fahey, OrderMotion's CEO, "We strive to be on the forefront of data security to help minimize the risk of a breach while reducing the burden of PCI compliance for our customers. Expanded support of tokenization is an important step toward achieving that goal." 

More information about OMX version 3.0 can be found here.

About OrderMotion(R), Inc.
OrderMotion is an eCommerce, direct-to-consumer order management and marketing campaign platform company with web-based technology that plugs seamlessly into the entire vendor network of web storefronts, call centers, media agencies, payment processors, customer service centers, fulfillment solutions and financial packages. OrderMotion provides: 1) High volume, efficient and flexible order processing and inventory management to enable smooth, rapid growth, 2) Robust functionality and built-in best practices to turn the voluminous amount of behavioral data created by the order process into new revenue opportunities, and 3) Deep, insightful and customizable analytics and reporting to enable timely decisions to drive growth and profits. OrderMotion is a certified PCI Level 1 certified service provider and ideally suited for multi-pay and continuity order processing. OrderMotion is based in Burlington, Massachusetts, and on the Web at www.ordermotion.com.

Anthony Costello
(617) 588-0971

SOURCE OrderMotion, Inc.