ororo Heated Apparel Named Official Heated Apparel Partner of the 150th Annual Westminster Kennel Club Dog Show

Partnership celebrates milestone anniversary with limited edition Westminster Kennel Club co-branded collection

LAS VEGAS, Oct. 8, 2025 /PRNewswire/ -- ororo®, the most trusted heated apparel brand on the market rooted in bringing premium, timeless, and cost-effective heated gear, has been named the Official Heated Apparel Partner of the 150^th Annual Westminster Kennel Club Dog Show. As the Official Heated Apparel Partner, ororo will be present at the competition events taking place at the Javits Center and Madison Square Garden on January 31 and February 2 & 3, 2026. In celebration of the Westminster Kennel Club's 150th anniversary, ororo will be creating limited edition co-branded ororo heated apparel.

The Westminster Kennel Club's epic three-day, three-night competitive event will feature over 3,000 champion dogs from around the world, culminating in the coveted Best in Show award. Westminster's "Canine Celebration" will kick off Westminster Week on Saturday, January 31, at the Javits Center and feature a variety of showstopping activities, including last year's hugely popular Flyball Tournament at Westminster and the 13th Annual Masters Agility Championship presented by Purina Pro Plan. Additional event information, including partner hotel listings, FOX Sports broadcast and streaming schedules, and more, will be available at westminsterkennelclub.org.

"Westminster is thrilled to welcome ororo Heated Apparel as a sponsor as we both celebrate milestones -Westminster's 150th show and ororo's 10-year anniversary. ororo's support will help enhance the show experience for both participants and spectators, bringing warmth and innovation to the event. We're especially excited to debut exclusive co-branded apparel that will allow fans to celebrate these historic anniversaries in style," said Dr. Donald Stutz, President of The Westminster Kennel Club.

ororo will be creating limited edition Westminster Kennel Club co-branded ororo heated apparel in celebration of the dog show's 150th anniversary. This apparel will be available online and in person at the events for fans and competitors to purchase. In advance of the 2026 show, ororo will be outfitting select ambassadors and athletes with ororo heated apparel pieces and will encourage social sharing as these competitors prepare for the road to Westminster.

"The Westminster Kennel Club Dog Show has reached an incredible milestone of 150 years, and what better way to celebrate than with limited edition heated apparel," said ororo Vice President of Sales & Marketing, Jay Sinclair. "The Westminster Kennel Club is one of the most renowned canine organizations in the world, and we are honored to provide our heated apparel to continue to support both canine and human competitors with the gear they need to succeed as they prepare for the 2026 show. We wish both the dogs and their human counterparts good luck and cannot wait to see these athletes compete in 2026."

ororo Heated Apparel for both humans and canines will be available for purchase in Madison Square Garden during the 150^th Annual Westminster Kennel Club Dog Show. Purchase co-branded WKC ororo Heated Apparel at ororowear.com and purchase tickets for the 2026 Westminster Dog Show at westminsterkennelclub.org.

About ororo
Founded in Kansas City in 2015, ororo offers rechargeable heated apparel designed to keep you warm and comfortable without bulky layers, whether indoors or outdoors. With built-in heating elements, adjustable warmth settings, and small-sized batteries, our heated clothing and gear ensures you stay cozy and stylish in any environment. Trusted by over 1 million customers and backed by UL-certified batteries for safety, ororo is the most trusted heated apparel brand in the U.S.A. For more information, visit www.ororo.com.

About The Westminster Kennel Club
Established in 1877, the Westminster Kennel Club is America's oldest organization dedicated to the sport of dogs. It hosts the iconic, all-breed Westminster Kennel Club Dog Show—the second-longest continuously held sporting event in the United States, following the Kentucky Derby, and the longest nationally televised live dog show since 1948.

The Club's mission is to enhance the lives of all dogs by celebrating the human-canine bond and promoting responsible dog ownership and breed preservation. Westminster advocates for purpose-bred dogs, recognizing that each breed carries a unique legacy that deserves to be taught, honored, and preserved.

Westminster Week centers around the prestigious conformation competition, open exclusively to elite dogs with Champion status, to compete for the coveted Best in Show title. Westminster's Masters Agility Championship, alongside other canine skills competitions, welcomes dogs of all backgrounds—including mixed breeds—to showcase their speed, precision, and teamwork. Drawing top dogs, handlers, and judges from across the globe, the Westminster Kennel Club Dog Show is an international celebration of canine excellence.

Learn more at westminsterkennelclub.org. WESTMINSTER. There's only one.®

Media Contact: Kelsey Bierbower, [email protected]

SOURCE ORORO Heated Apparel