Osteo Bi-Flex® Introduces EASE Mini-Tabs: Collagen-Based Formula For Every Day Joint Comfort

NEW YORK, May 20, 2015 /PRNewswire/ -- Joint health supplement market leader Osteo Bi-Flex® today introduced Osteo Bi-Flex® EASE, a daily mini-tab that promotes joint comfort through a breakthrough collagen-based formula.* One Osteo Bi-Flex® EASE mini-tab a day supplies Vitamin D3, Joint Shield™, an herbal ingredient that helps with occasional joint flare-ups, and a natural source of collagen called UC-II® that has been shown to improve joint comfort.*^†

"Osteo Bi-Flex® EASE mini-tabs are 80 percent smaller^◊ than standard joint health supplements and are free of gluten and shellfish," said Osteo Bi-Flex® senior brand manager Albert So. "With Osteo Bi-Flex® EASE, we have designed a joint health supplement that is easy to take and provides the benefits of collagen UC-II® with our proprietary Joint Shield™ to support mobility and comfort.*"

Recent research shows that a daily 40mg dose of UC-II® collagen, as represented in Osteo Bi-Flex® EASE mini-tabs, can be effective in improving joint comfort.*

"As we age, our bodies lose collagen and supplementation with this compound may become more important, as collagen is the main component of our connective tissue and plays an intricate role in joint health. The particular standardized form of type II collagen contained in Osteo Bi-Flex® EASE has been shown to promote joint comfort*," says author and joint health expert, Dr. James Rippe, editor-in-chief of the American Journal of Lifestyle Medicine.

A survey commissioned last year by Osteo Bi-Flex® found that nearly 7 in 10 Americans over 34 years of age experience occasional joint stiffness or other concerns. The survey also found that 62 percent of Gen Xers – now in their late 30s and 40s – are concerned about their joints.

"Supplementation can serve as an essential part of proper nutrition for your joints*," said Dr. Rippe. "Blood supply to our joints is poor and it is often difficult to get joint health ingredients like glucosamine, chondroitin and collagen in our diets.*"

Osteo Bi-Flex® EASE joins a line-up of products by the market-leading brand designed to serve every life stage and every lifestyle. Osteo Bi-Flex® EASE arrives at top retailers nationwide in May.

About Osteo Bi-Flex®

Osteo Bi-Flex® is a brand built on quality and innovation. Osteo Bi-Flex® has been responsible for leading the way in the joint care supplements category. Backed by years of commitment from scientists, researchers, technicians, and associates our goal is to bring you and your family the best possible products. With the focus on providing high-quality nutritional supplements that fulfill a variety of needs, Osteo Bi-Flex® is committed to providing products to support joint comfort, mobility and flexibility.*

◊ Compared to Osteo Bi-Flex® One Per Day tablets.

†  Based on a 90-day human study where subjects rated their joint comfort after taking UC-II® or 1500mg/1200mg of Glucosamine and Chondroitin.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.

Individual results may vary.

Kelli Hartsock
MWW for Osteo Bi-Flex®
312.981.8553

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SOURCE Osteo Bi-Flex