AUSTIN, Texas, May 21, 2015 /PRNewswire/ -- OutboundEngine, the 100 percent done-for-you email, social media and content marketing platform, today announced it has developed an enterprise sales team to better serve larger organizations looking to deliver tailored content to customers via their websites, email and social media platforms.
Consumers are flooded with brand messages on a daily basis and more industries are realizing that a targeted communications strategy is critical when trying to break through the noise. Yet, trusting various representatives to develop content that maintains consistent brand messaging can become a tricky endeavor and often requires additional training and resources. While OutboundEngine's platform is developed with small business owners in mind, larger organizations find it provides the brand consistency and effective targeting needed to support their varied product lines and regional efforts. The enterprise sales team will support clients looking for more than fifteen licenses.
With this launch, OutboundEngine is also announcing leading mortgage provider Legacy Mutual as the enterprise sales team's first customer win. Legacy Mutual will be using the OutboundEngine platform to deliver tailored customer content across multiple channels.
"Relevant, consistent communication with customers is crucial for staying top of mind and generating referrals," said Branndon Stewart, CEO of OutboundEngine. "We developed our new enterprise sales team to help larger organizations like Legacy Mutual automate their marketing processes so their employees can focus on keeping clients happy."
"As the mortgage industry becomes progressively a more 'high-touch' playing field, it is important for us to stay aggressive in leading that charge with our Loan Officers' communications to their clients and partners," said Dan Diepenhorst, President of Legacy Mutual Mortgage. "OutboundEngine has created an easy, yet customizable solution for targeted outreach that facilitates this. We are excited to launch the Legacy portal through OutboundEngine this summer and take our communication across multiple platforms to a new level."
For more information on OutboundEngine, visit http://www.outboundengine.com/.
OutboundEngine is a 100 percent done-for-you email, social media and content marketing platform that helps business owners stay top of mind with customers and prospects and turn online engagement into revenue. The cloud-based platform automates the delivery of timely, tailored e-mail, social and content marketing programs for all kinds of industries. Its personalized and touchless approach helps business owners nurture and reach customers, while freeing them up to do what they do best – their jobs. For more information, see: http://www.outboundengine.com/.
About Legacy Mutual
Legacy Mutual has built a strong reputation as an outstanding mortgage lender, serving the home loan needs of real estate professionals, builders and individual homebuyers. Legacy is a full-service mortgage loan company with an experienced staff offering expertise in every area of home and commercial lending, from purchase to refinance to construction lending. Legacy provides access to a full range of mortgage sources and all of our lending specialists are dedicated to finding the right loan--with the best rates, terms and costs--to meet your unique needs.