Outdoor Channel's Randy Brown Honored With CableFAX Sales Executive of the Year Award

EVP Recognized for Exemplary Leadership as Affiliate Sales Person of the Year

Christy Benson and Affiliate Sales Team Receive Honorable Mentions

Jun 24, 2010, 10:00 ET from Outdoor Channel

TEMECULA, Calif., June 24 /PRNewswire-FirstCall/ -- Outdoor Channel, America's leader in outdoor TV, today announced that Randy Brown, the company's Executive Vice President, Affiliate Sales & Marketing, has been awarded the prestigious CableFAX Sales Executive of the Year Award for the second consecutive year. Mr. Brown was honored in the category of Affiliate Sales Person of the Year - Emerging and Mid-Size Networks at a breakfast held on June 15th at New York's Grand Hyatt Hotel. Outdoor Channel's Affiliate Sales Team and Sales Director, Christy Benson, received Honorable Mentions in the category of Sales Team of the Year and Affiliate Salesperson of the Year Below VP - Emerging and Mid-Size Networks, respectively.

According to Nielsen Media Research, Outdoor Channel was the second fastest growing network in the last twelve months, increasing its universe estimate by 6.3 million households or 21 percent. Today, the network, which delivers compelling hunting, fishing, shooting, off-road, adventure and conservation programming, is in 36.2 million homes. This growth includes major market gains in New York, Atlanta, Detroit, Miami, Seattle, Portland, Denver, Las Vegas, Salt Lake City and Phoenix, as Outdoor Channel has secured either launches or migrations in 11 of the top 20 U.S. broadcast markets. The network also added 2.5 million new HD subscribers in the past year, and, in just days, Outdoor Channel will begin broadcasting 100 percent of its programming in native HD -- the only dedicated outdoor network to reach this major HD achievement.

"This recognition from CableFAX is a great testament to the hard work and dedication of Randy and the entire Outdoor Channel affiliate sales team," said Tom Hornish, COO at Outdoor Channel. "We've made tremendous strides in our distribution across cable, satellite and telco carriers and this honor signifies Randy and the team's incredible accomplishments in bringing Outdoor Channel programming to more viewers throughout the U.S."

"I'd like to thank CableFAX for recognizing the great milestones we've achieved," said Mr. Brown. "The network has a solid foundation based on original content, expert talent, and, now, 100 percent HD quality. I, along with my remarkable team, am proud to play a role in expanding Outdoor Channel's reach to an audience of loyal outdoor enthusiasts."

CableFAX is a cable industry trade publication written for operators providing the latest news and insight on mergers and acquisitions, technology breakthroughs, regulatory issues, marketing initiatives, programming and personnel changes. This year marked the first annual CableFAX Sales Executive of the Year Awards breakfast, which shed a spotlight on the winners and finalists who work behind the scenes to drive revenue and keep the dynamic cable marketplace growing and business moving forward.

About Outdoor Channel Holdings, Inc.

Outdoor Channel Holdings, Inc. (Nasdaq: OUTD) owns and operates Outdoor Channel, America's leader in outdoor TV, and Winnercomm Inc., an Emmy Award winning production and interactive company. Outdoor Channel offers programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle and can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic broadband website. Winnercomm Inc. is one of America's largest and highest quality producers of live sporting events and sports series for cable and broadcast television. Winnercomm also owns and operates the patented Skycam and CableCam aerial camera systems which provide dramatic overhead camera angles for major sports events, including college and NFL football. For more information please visit www.outdoorchannel.com.

SOURCE Outdoor Channel



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