OUTFRONT Media Expands Advertising Relationship With Los Angeles County Metropolitan Transit Authority

Extension until 2018 allows for expanded revenue opportunities for LA Metro

Mar 08, 2016, 10:19 ET from OUTFRONT Media Inc.

NEW YORK, March 8, 2016 /PRNewswire/ -- OUTFRONT Media Inc. (NYSE: OUT), one of the largest out-of-home media companies in the U.S., today announced that the board of directors of the Los Angeles County Metropolitan Transportation Authority ("LACMTA") unanimously agreed to authorize the final remaining option period on OUTFRONT Media's licenses to sell and display advertising on LACMTA Metro buses and Metro rail stations and cars. This action has extended the long-term relationship between OUTFRONT and the LACMTA Metro through December 31, 2017.

The LACMTA's board of directors also authorized OUTFRONT to expand its existing Metro Rail 2-sheet ad panel business, currently only on Metro's Red/Purple lines, to include the Expo, Gold, Blue and Green Lines. This action is the second step in an effort to enhance the revenues generated by Metro advertising that was first presented in January 2015. The first step called for the installation of advertising panels on Metro Bus bike racks in May 2015, and resulted in increased revenues to the LACMTA of $56,000 by the end of 2015. It is anticipated that by May 2016 all Metro buses will have bike racks with advertising panels installed. This recently approved expansion of the 2-sheet ad panel program is expected to increase rail system revenues from advertising by as much as $150,000 per year.

"We are thrilled to continue our partnership with the Los Angeles County Metropolitan Transportation Authority," said Andy Sriubas, OUTFRONT's Executive Vice President, Strategic Planning & Development. "Together we will continue to develop new ideas and opportunities that will benefit our partners, local businesses, and the riding public."

OUTFRONT, the largest provider of transit advertising, currently sells advertising for transit authorities in Los Angeles, Orange County, New York, Washington, D.C., Atlanta, Detroit, and Miami.

About OUTFRONT Media Inc.  OUTFRONT Media (NYSE: OUT) is one of the largest out-of-home media companies in the Americas and has a major presence in top markets throughout the United States, Canada, Mexico and South America. With billboard and transit properties, a prime asset focus, and a growing network of digital displays, OUTFRONT Media gives advertisers both breadth and depth of audience across key geographies, as well as engaging ways to connect with increasingly mobile consumers.

Contacts:

Investors:                   

Media:

Gregory Lundberg        

Carly Zipp

(212) 297-6441             

(212) 297-6479

greg.lundberg@OUTFRONTmedia.com 

carly.zipp@OUTFRONTmedia.com   

Cautionary Statement Concerning Forward-Looking Statements

We have made statements in this press release that are forward-looking statements within the meaning of the federal securities laws, including the Private Securities Litigation Reform Act of 1995. You can identify forward-looking statements by the use of forward-looking terminology such as "expects," "will," or "anticipates" or the negative of these words and phrases or similar words or phrases that are predictions of or indicate future events or trends and that do not relate solely to historical matters. You can also identify forward-looking statements by discussions of strategy, plans or intentions related to our capital resources, portfolio performance and results of operations. Forward-looking statements involve numerous risks and uncertainties and you should not rely on them as predictions of future events. Forward-looking statements depend on assumptions, data or methods that may be incorrect or imprecise and may not be able to be realized. We do not guarantee that the transactions and events described will happen as described (or that they will happen at all). The following factors, among others, could cause actual results and future events to differ materially from those set forth or contemplated in the forward-looking statements: declines in advertising and general economic conditions; competition; government regulation; our ability to obtain and renew key municipal contracts on favorable terms; content-based restrictions on outdoor advertising; seasonal variations; our ability to contribute certain contracts to a taxable real estate investment trust subsidiary; and other factors described in our filings with the Securities and Exchange Commission (the "SEC"), including but not limited to the section entitled "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2015, filed with the SEC on February 29, 2016. All forward-looking statements in this press release apply as of the date of this press release or as of the date they were made and, except as required by applicable law, we disclaim any obligation to publicly update or revise any forward-looking statement to reflect changes in underlying assumptions or factors of new information, data or methods, future events or other changes.

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SOURCE OUTFRONT Media Inc.



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