PAAS® Introduces Eight New Egg Dyeing Kits This Easter

OCALA, Fla., March 6, 2012 /PRNewswire/ -- This season's most fashionable eggs will be decked out in 3D effects, animal prints and rock 'n roll-themed designs, as PAAS®, America's Easter trends authority, introduces eight new decorating kits. From stickers and coloring pens to tattoos, there's a kit for everyone to enjoy. The new kits are: 

• 3D Eggsplosion – Grab your 3D glasses and a front row seat and watch these egg masterpieces come to life in front of your very own eyes!
• Go Wild – Fashionistas can get wild and crazy with the PAAS Go Wild kit! Dress eggs with giraffe spots, tiger stripes and more, then embellish with sparkly sequins.
• Rockin' Designs – Easter eggs get a rock 'n roll makeover with designs and stickers inspired by popular fashion trends.
• Egg Tats – Open up your own tattoo parlor for eggs and decorate in a whole new way using special art transfers.
• Retro Splatter – Splatter designs mean every egg dyed with this retro-chic kit is one-of-a-kind. 
• Eggstra-Terrestrials – Create truly out-of-this-world egg decorations. Send your imagination into another galaxy with 3D glow-in-the-dark foam stickers that just landed from outer space!
• Chrome Eggshaust – Rev up your engines and head out on the highway with the PAAS Chrome Eggshaust kit. Stickers, colorful dye tablets, holographic "eggarounds" and egg stands transform ordinary eggs into road-worthy hotrods.
• Deggorating Doodles – Let your creative juices flow and "eggspress" the artist within with Deggorating Doodles. The special coloring pens and stencils allow you to decorate eggs any way you want!

(Logo: http://photos.prnewswire.com/prnh/20120306/NY64597LOGO )

"Each spring Americans decorate as many as 180 million eggs," said Laura Woodward, Brand Manager of PAAS, an offering of Signature Brands, LLC. "At PAAS, we're committed to keeping the egg-decorating tradition fun, by creating original kits each year that families can use to design their very own masterpieces."

In addition to introducing the new decorating kits, PAAS recently launched a Facebook page, at https://www.facebook.com/PAASeaster. Visitors to the page will find decorating tips, jokes and seasonal trivia to share with family and friends.

The new kits will be available in March 2012 at major grocery, drug and mass merchandise stores, for a SRP of $2.99–5.99.

For more information, crafty ideas, games, and more, please visit PaasEasterEggs.com.

About PAAS
PAAS has been helping Americans celebrate Easter for more than 130 years. Annually, Americans purchase more than 10 million PAAS Easter Egg Decorating Kits exclusively during the Easter season, and use them to decorate as many as 180 million eggs! Since the original dye kit was invented by PAAS founder William Townley in the 1800s, there are now more than 47 different Easter Egg Decorating kits in the PAAS line-up.

SOURCE PAAS