Panda Security Announces Renewal Fee Program for Channel Partners

Program provides new tracking system and incentives for channel partners around renewals of Panda 2013 Consumer products

Nov 06, 2012, 08:30 ET from Panda Security

ORLANDO, Fla., Nov. 6, 2012 /PRNewswire/ --Panda Security, The Cloud Security Company, announced the launch of its new Renewal Fee Program, a channel strategy for the company's 2013 consumer solutions that enables better sales flow tracking and provides incentives to channel partners. The launch of this program emphasizes the company's appreciation of its distribution channel and the importance it has on the sales process.

The Renewal Fee Program involves the use of a new tracking system to associate each unit with its activation code and, similarly, each user with a partner (distributor/reseller). When a user's license expires, they are advised to go to the store where they bought their product in order to renew their subscription. This new tracking system facilitates this task, thereby increasing customer flow and business volume at the point of sale.

In addition, with the company's new tracking system, if a users renews his/her license through Panda Security's online store, the partner gets notified and obtains commission as if the transaction had taken place at their own store.

Up until now, partners were left out of the online renewal process and did not benefit from this important part of the software business, which lay in the hands of manufacturers exclusively.
"Channel partners are extremely important to us, and we want to reward them with this new commission sharing scheme. Thanks to this initiative, partners will receive a percentage of the 2013 consumer product renewals carried out via our online store," said Enrique Aguilera, VP Consumer Sales and Marketing at Panda Security.

To join Panda Security's Channel Program (RFP), partners must sign up at the RFP portal, and meet basic requirements regarding availability, certification in Panda Security's products, etc. Each partner will have to enter a product box ID number (RFC) at the Web portal either manually or by using a data import system. This code appears on the bottom side of the boxes of all Panda Security 2013 consumer solutions. Through the portal, partners will be able to view the status of users and renewals, newly registered activation codes, and more.

More information is available at:

About Panda Security
Founded in 1990, Panda Security is the world's leading provider of cloud-based security solutions, with products available in more than 23 languages and millions of users located in 195 countries around the World. Panda Security was the first IT security company to harness the power of cloud computing with its Collective Intelligence technology. This innovative security model can automatically analyze and classify thousands of new malware samples every day, guaranteeing corporate customers and home users the most effective protection against Internet threats with minimum impact on system performance. Panda Security has 56 offices throughout the globe with US headquarters in Florida and European headquarters in Spain.

Panda Security collaborates with Special Olympics, WWF and Invest for Children as part of its Corporate Social Responsibility policy.

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